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181.
A definition of marketing is offered. Detailed analysis demonstrates the editorial and commercial benefits of a market-led approach to publishing.  相似文献   
182.
A double-blind randomised controlled trial was conducted on a group of Hong Kong hospital clinicians. The objective was to test if a three-hour educational workshop (with supervised hands-on practice) is more effective (than no training) to improve clinical question formulation, information-seeking skills, knowledge, attitudes, and search outcomes. The design was a post-test-only control group; recruitment by stratified randomization (by profession), blocked at 800. End-user training was more effective than no training in improving clinical question formulation, in raising awareness, knowledge, confidence and use of databases, but had made no impact on preference for secondary databases. It changed the attitude of clinicians to become more positive towards the use of electronic information services (EIS). Participants had higher search performance and outcomes (satisfaction with information obtained (NNT = 3), EIS satisfaction (NNT = 3) and success in problem solving (NNT = 4)). The workshop improved knowledge and skills in evidence-based searching, but this effect gradually eroded with time. Search logs confirmed that follow-up is required if effects are to be sustained. Longer effects on search behaviours appear to be positive. A randomised controlled trial is valuable in identifying cause-and-effect relations and to quantify the magnitude of the effects for management decision-making.  相似文献   
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Geographic information sources have evolved at the same rate as the many other information sources in the last half a century. This article discusses geographic literacy and spatial thinking, and the questions that derive from geographic inquiry. Librarians in academic libraries are most often called on to meet the complex specialized geographic information needs that arise from study and practice in those areas. The sources we use and the ways we respond to these needs have evolved and expanded with the advent of various digital technologies. In order to be able to work with these new technologies, librarians can develop specialized competencies in geographic information systems (GIS) which allow them to go beyond print maps and atlases in the provision of geographic information.  相似文献   
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Commenters have expressed concern over media content related to military veterans, saying journalists fail to provide the public with an accurate understanding of what it means to be a veteran. Nevertheless, few studies have examined the representation of veterans in news media content. The present study analyzed 740 photographs shared by regional news outlets on the popular social media platform Twitter. Coders documented the representation of veteran groups (gender, race, and service period) and stereotypes concerning veterans (homelessness, charity, and trauma) in the images. Results showed that the photographs rarely communicated stereotypes about veterans. Photographs overrepresented female veterans, although male veterans remained the significant majority. Minority veterans were underrepresented. Photographs most often contained images associated with World War II.  相似文献   
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Adopting a deep approach to learning is associated with positive academic outcomes. In the current paper, we extend this analysis in a university context by recognising that learners are not isolated individuals, but share important social identifications with others. Using online surveys at an Australian university, we examine the effects of discipline social identification and educational norms on the adoption of learning approaches. Students from a range of academic disciplines indicated their social identification with their discipline, their perceptions of peer norms within their discipline of study, and what their own learning approaches were. Results demonstrate a significant role of discipline-related social identification in predicting learning approaches, even after controlling for personal factors and quality of teaching. Moreover, perceived norms moderated this effect. Students’ approaches to learning are affected not simply by their salient self-concepts, but by their salient discipline-related self-concepts and the norms embodied in the learning environment.  相似文献   
188.
Computer Technology Integration and Student Learning: Barriers and Promise   总被引:1,自引:1,他引:0  
Political and institutional support has enabled many institutions of learning to spend millions of dollars to acquire educational computing tools (Ficklen and Muscara, Am Educ 25(3):22–29, 2001) that have not been effectively integrated into the curriculum. While access to educational technology tools has remarkably improved in most schools, there is still concern about instructional integration of computer technology to support student learning. Appropriate integration of computer tools constitutes a major change in people’s lives; technology integration is a complex phenomenon that involves understanding teachers’ motivations, perceptions, and beliefs about learning and technology (Woodbridge, ). Although computer technology has a great potential to reform or even transform education, barriers come in the way of achieving success especially with student learning. This paper presents an overview of technology use in education with a focus on barriers to computer technology integration. Further, this paper provides suggestions to maximize the benefits of learning with computer technology.  相似文献   
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The career maturity of a private school group of adolescents with learning disabilities was assessed. Significant differences emerged in the affective dimensions but not in the cognitive variables. The implications for career decision making were discussed.  相似文献   
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