Enhancing survey participation: Facebook advertisements for recruitment in educational research*

Surveys are commonly used to determine how people feel about a specific issue. The increasing availability of the internet and popularity of social networking sites have opened up new possibilities for conducting surveys and, with limited additional costs, enlarge the pool of volunteer respondents with the desired background, experience, or characteristics. In this paper, three different educational research studies are described. In each, a Facebook advertisement was among the methods used for recruitment of survey participants. In two of the studies, Facebook advertising was adopted to overcome obstacles encountered when more traditional sampling procedures failed; in the third study, Facebook was used to broaden representation to include international participants within project budget limitations. Details of the studies and of the recruitment approaches adopted, and the effectiveness of using Facebook advertising are presented. The limitations of using Facebook as a source of recruitment are also considered.     

‘Why am I putting myself through this?’ Women football coaches’ experiences of the Football Association's coach education process

In recent years, there has been a significant increase in the provision of formal coach education. However, research has repeatedly demonstrated how coach education has had a limited impact on the learning and development of coach practitioners. To date however, these investigations have avoided female coach populations. Ten women football coaches who had recently completed various association football coach education courses participated in this study. Following the interpretive analysis of 10 semi-structured interviews the findings revealed high levels of gender discrimination and inappropriate cultural practice. The women's experiences are discussed in line with the Bourdieuian notions of social acceptance, symbolic language and power. The women coaches provided a number of recommendations for future coach education provision, which in turn, may help to improve the experiences for those women who participate in the coach education process.