Appy Hour: Health Sciences Professionals Learn About Apps

ABSTRACT

Appy Hour is a recurring event hosted by an academic health sciences library featuring apps that are informally presented and demonstrated by invited speakers. The audience is encouraged to ask questions during the presentation of the featured app(s). This event provides learning and networking opportunities for health sciences faculty, staff, students, and health care professionals. This article illustrates the process for hosting the event, shares lessons learned, and discusses possible future directions to gain a wider audience.     

An exploratory study of word‐of‐mouth communication in a hierarchy of effects context

Word‐of‐mouth (WOM) communication is introduced within a hierarchy‐of‐effects context. The results of a laboratory experiment suggest that amount of WOM information about products is less important than valence of that information. Counter to previous research implying a disproportionate influence of negative information on product evaluation, negative WOM information in the experiment reported resulted in less familiarity with the mentioned brand. Further, a somewhat surprising finding indicated that brand‐specific negative WOM communication can have the effect of decreasing primary demand for an entire product category.     

Sex in primetime television: An analysis of content trends,context categories,and sampling considerations

This study provides a replication and extension of previous content analyses of sex in primetime television, following a five‐year period of increased consumer activism directed through advertiser influence on programming content. It also addressed the issue of sample size in analyses designed to track such trends. Results indicated distinct differences from trends reported in previous studies, with a substantial decrease in the quantity as well as changes in the quality of sexual behavior and references between the 1988–89 and 1993–94 television seasons. Although a minimum of one intact or constructed week of programming has been considered essential for such studies, comparative analyses of full and half‐sample data provided evidence that overall trends can be accurately mapped using a reasonably selected stratified subsample of a constructed week of programming.     

Powdermilk biscuits: Communication,courage, and clout for librarians

No abstract available for this article.     

Resilience in the AESA During the Last Decades of the Twentieth Century

I belonged to several professional organizations during my career. The AESA was the one in which I engaged most deeply with people from other disciplines than my own. Through those discussions, my ideas about education developed most fully. I thank you all for that. This article explains some of what I, and others, experienced during the years of conservative reaction to both the Civil Rights Movement and the Second Women's Movement following the 1980 election of Ronald Reagan as President of the United States. I hope my ideas may prove useful to you, today.     

Maternal employment and parent-infant interaction at one year

The purpose of this study was to ask if parent-infant interaction differs in middle-class families with employed and homemaker mothers. Home observations of mother, father, and infant were carried out on weekday evenings, and observations of mother and infant as a dyad were performed during the daytime. Findings indicated group differences in the mother-father-infant context only, in which infants in the homemaker-mother group smiled and laughed more and were engaged more often in mutual looking and object play. Furthermore, daughters in the employed-mother group, but sons in the homemaker-mother group, received more parental stimulation encouraging their attention of objects.     

Autonomous participation. An activist ethnography in Maranya Youth Club

ABSTRACT

In this article there is a discussion about the results of an activist Ethnography carried out in Benicasim (Spain). The study is focused on the culture of youth participation in leisure spaces that contribute significantly to the education of young people as critical citizens. During 3 years of fieldwork as an activist in the Youth Club (YC) we carried out an investigation based on biographical, narrative, participatory and observational tools. Particularly, we try to understand which elements can turn a participatory structure into a tool for a model of participatory progression and offer the possibility of creating personalised participatory trajectories. Our results suggest that structuring participation in a youth club can be beneficial if we care for aspects like commitment, responsibility, availability, leadership and the sense of membership. Adapting these elements to the characteristics of each youth will boost participation to more autonomous levels, thus enabling an empowering and autonomous learning process.