Marketing Counseling: Guidelines for Training and Practice

Counselors in all settings must understand marketing principles and be able to apply them ethically and effectively. Guidelines for counselor training and practice are suggested.     

Counseling Self-Efficacy and Counseling Competence in Prepracticum Training

Counseling self-efficacy and counseling skills were examined over time in a graduate prepracticum class. Efficacy increased with training, but its relationship to performance of skills was weak.     

AN ANALYTICAL PROCEDURE FOR THE EQUIPERCENTILE METHOD OF EQUATING TESTS

Prior use of the equipercentile method of test equating was based on a graphic procedure which is tedious, subject to smoothing errors, and non-analytical. Recognition of the equipercentile method as a curve-fitting procedure for two cumulative percentage distributions leads to a proposed analytical solution to the problem through use of linear estimates for successive "missing" cumulative percentage points. A complete equipercentile procedure which uses the proposed method and provides linear and quadratic functions for goodness-of-fit and extrapolation is discussed and illustrated with data from a test equating project.     

A Comparison of Self-Observation,Self-Modeling,and Practice Without Video Feedback for Improving Counselor Interviewing Behaviors

This study evaluated the effects of three different feedback procedures on counselor trainees' interviewing behaviors that were judged by their supervisors as being inappropriate in a counseling session. In addition to informing each trainee in writing of the specific target behavior(s) he or she was to attempt to improve, the feedback conditions consisted of either (a) self-observation of edited videotapes of appropriate-only behavior (entitled self-as-a-model), (b) self-observation of unedited videotapes of appropriate and inappropriate behaviors, or (c) practice without video feedback. The results indicate that all three feedback strategies promoted the reduction of inappropriate interviewing behaviors. Only the self-as-a-model technique (self-observation of appropriate-only responses), however, completely extinguished the occurrence of inappropriate interviewing behaviors. Of the seven inappropriate behaviors monitored for the group using self-as-a-model, five were completely extinguished after only three practice sessions.     

与鲨共舞！

本以为这会是一次轻松愉快的度假。这次到巴拿马首都拿骚的豪华旅行，是为了纪念《碧海追踪（Into the Blue）》DVD版的发行，正是这部电影让性感女星杰西卡·奥尔芭一夜成名。不过，当我坐在鲨鱼密布的大海上的小船边上，将穿着脚蹼的双脚伸出船舷时，身体却忍不住在小3号的潜水服中颤抖不止，脑子里不由自主地联想到了“印第安纳波利斯号”船员的悲惨遭遇——这艘美国战舰曾经运送过轰炸广岛的那枚核弹，但在其受到鱼雷攻击之后，全部1100名船员里只有316人幸免于难，而造成如此重大伤亡的并不是炸弹，大多数在5天之后获救的船员，都是从鲨鱼的口中幸存下来的。