Media

Steven H. Chaffee and Michael J. Petrick's Using the Mass Media: Communication Problems in American Society (New York: McGraw-Hill, 1975—$6.95, paper)

Bibliography: Some Canadian Writings on the Mass Media (Ottawa: Canadian Radio-Television Commission , 1974—apparently free on request, paper)

Communications: Some Federal Proposals (Ottawa: Information Canada, 1975—price not known, paper)

Bernard C. Hennessy's Public Opinion (Belmont, Calif.: Duxbury Press/ Wadsworth, 1975—price not known, paper)

John G. Cawelti's The Six-Gun Mystique (Bowling Green, Ohio: Bowling Green University Popular Press, 1972—price not known, paper)

First Annual Report (Cambridge: Massachusetts Institute of Technology, December 1974—free on request, paper)     

Journalism

Michael Wynn Jones' A Newspaper History of the World (New York: Morrow, 1974—$15.95)

Problems of Journalism: Proceedings of the 1974 Convention, American Society of Newspaper Editors (ASNE, Box 551, 1350 Sullivan Trail, Easton, Pa. 18042—$6.25)

M.L. Stein's Shaping the News: How the Media Function in Today's World (New York: Pocket Books, 1974—$1.25, paper)

Raymond A. Schroth S.J., The Eagle and Brooklyn: A Community Newspaper, 1341-1955 (Westport, Conn.: Greenwood Press, 1974— $12.95)

American Newspaper Publishers Association News Research Bulletin (write to Mr. William Schabacker, Manager, Information Services, American Newspaper Publishers Association, P.O. Box 17407, Dulles International Airport, Washington, D.C. 20041)     

Film Theory and Criticism

William T. Pilkington and Don Graham, eds., Western Movies (Albuquerque: University of New Mexico Press, 1979–$13.95/$6.95)

William R. Meyer, The Making of the Great Westerns (New Rochelle, New York: Arlington House, 1979 – $20.00)

Michael Pitts, Famous Movie Detectives (Metuchen, New Jerseys Scarecrow Press, 1979 – $11.95)

Gerald Mast's The Comic Mind (Chicago: The University of Chicago Press, 1979– $7.95 paper)     

The Contested Meaning of Public Service in American Television

Public service and public interest are familiar phrases to those who follow U.S. broadcasting policy, yet clear and useful definitions of these terms have proven elusive over time. In the early 1900s, America s educational broadcasters built their definition of service on the foundation of comprehensive, pluralistic programming. .     

US news magazine images of black‐Asian American relationships, 1980–1992

During the past 20 years, primarily Latinos and Asians have immigranted to these shores and settled in urban areas. Media sources assert that this influx created particularly problematic relations between blacks and Asian Americans. Using Frame theory and textual analysis, we explored the images newsmagazines produced of this relationship. We found that one frame predominated: the nature of group relations had to do with each group's “essential”; qualities. Within this frame there also appeared four media packages: 1) the nature of the urban space, 2) the role of culture in the quality of relationships, 3) the essential qualities of urban residents and 4) the preeminence of class over race. Analysis of black‐Asian American relationships, while not strictly hegemonic, rarely deviated from accepted critiques. The nature of the coverage constrained understanding to personal shortcomings, while poverty and racial strife were rarely associated with historical and structural factors.     

Adlai E. Stevenson's United Nations audience

As United States Ambassador to the United Nations, Stevenson, with the assistance of his staff, analyzed and prepared to address three widely varied audiences: the primary audience, his fellow diplomats; his secondary audience, representatives of the world press and the radio and television media; and a spontaneous and ever‐changing group of daily visitors. To influence these audiences and to seek the widest level of support and the least antagonism for American policies, Stevenson had to concern himself with their functions, attitudes, and loyalties.     

Evaluating Group Use of the Information Commons

Evaluating the effectiveness of an information commons has been discussed in many venues since the concept was first implemented. The Harold B. Lee Library at Brigham Young University confronted this same struggle. After two years of activity, the information commons had not been assessed to see whether the purposes for which it was planned were being fulfilled. This paper describes its first assessment. Measuring the number of groups who used the information commons over the period of two years, the assessment showed that indeed the commons is being used to a great extent for group work, one of the goals set for the creation of the information commons.     

Managerial rhetoric as the metaphor for the World Wide Web

–This article explains how metaphors influence how we experience events, and how the Web, viewed through a different metaphor or lens, currently appears a little less valuable as a tool of education or democracy. Although the Web constitutes a new communication milieu, possessing the potential to revolutionize communication in the next millennium, its rhetoric is currently one of consumerism and capitalism–economic not political ideologies pertain. This article conducts a metaphorical analysis of the World Wide Web positing that the Web might be understood best through a managerial metaphor rather than the current spatial/relational metaphor. Using Sproule's 1988 categories of managerial rhetoric, this article critiques contemporary Web practices in an effort to better understand the Web and its communicative potential.