A COMPARISON OF FACTORS INFLUENCING ISSUE DIVERSITY IN THE U.S. AND TAIWAN

The study extends agenda-setting research by examining issuediversity as a consequence of media exposure. Results from twosurveys—one conducted in the United States, the otherin Taiwan—illustrate differences in the cultures of thetwo samples. In general, older individuals who find low utilityin advertising information but who read a variety of newspapersand feel a strong civic duty to keep informed believe thereare many important issues facing the United States. Younger,highly educated individuals who have a high interest in politicalnews and who read a variety of newspapers believe there aremany important issues facing Taiwan.     

Demand for and productivity analysis of Turkish public theater

We estimate a demand function for live theater provided by the General Directorate of State Theaters in Turkey. We show that demand is more elastic in less developed cities, that attendance is not significantly affected by various qualitative variables, and that the government's practice of offering free passes to government officials is an ineffective way of increasing paid attendance. Comedies and musicals both show significantly higher attendance. Having a Turkish author does not significantly affect attendance. Having a known author significantly increases attendance for more developed cities but not for less developed cities. Being the opening season significantly reduces attendance in less developed cities but has no effect in more developed cities. We also present evidence of inefficiency in state theaters in Turkey through a performance of plays equation in which we evaluate the determinants of the number of performances per play.