The new oracle: Self-help books in American culture

The self-help book in America appears to occupy a social niche roughly on a par with that of the legendary oracle at Delphi. Offering wisdom and enlightenment at discount prices, it speaks to a vast audience on a variety of topics, and provides specific directions for achieving love, health, wealth, peace of mind, and any number of practical skills. It is too prevalent and powerful a phenomenon to overlook, despite its belonging to “pop” culture. Inasmuch as self-help books are dispensing advice to millions on matters physical, psychological, and spiritual, they cannot responsibly be ignored by social scientists and health care practitioners. Questions regarding their relative merits and potential dangers deserve careful consideration. This article is an excerpt from chapter 1 ofOracle at the Supermarket, published by Transaction Publishers.     

PUBLIC OPINION AND THE TRANSFORMATION OF THE SOVIET UNION

This article examines the relationship between public opinionand the transformation of the Soviet Union. Results of an August1990 survey showed that the majority of adults supported democraticreform, but lacked confidence in the Soviet regime. Young andmiddle-aged people, urban residents, and those with higher educationtended to be more supportive of democratic reform and more alienatedfrom the regime. The nationalities differed widely in supportfor democratic reform and confidence in the regime. In the partlydemocratized political system, Boris Yeltsin acquired a broadfollowing by appealing to the electorate and advocating radicalchange. A February 1991 poll showed that his support was greatestamong Russians who backed the Russian parliament and stronglyendorsed democratic reform and private enterprise. With suchbacking, Yeltsin won the June 1991 Russian presidential electionand then mobilized popular opposition to the August coup attempt.The coup's failure dealt a fatal blow to Communist rule, Gorbachev'sleadership, and the Soviet Union itself.     

Valuing the Arts: A Contingent Valuation Approach

Government funding of the arts has received considerable attention in the United States in recent years. Efforts to cut funding to the National Endowment for the Arts and declining budgets for state arts agencies have raised questions about how much individuals value the arts. This paper applies the contingent valuation method to assess this value, using surveys of random households and of arts patrons. Our analysis estimated a mean willingness to pay (WTP) among all Kentucky households from $6 to$27, depending on the estimation technique used and on whether the scenario discussed is to increase arts performances by 25 per cent, or to avoid a 25per cent or 50 per cent decrease in the number of performances. Among arts patron households, the mean WTP ranges from $61 to $132.Consumer demand for arts performances in large part follows a predictable pattern. The likelihood of respondents agreeing to make the donation that is requested rises as the size of the donation decreases. The likelihood is higher to avoid a 50 per cent decline in performances than to avoid a 25 percent decline in performances. The mean WTP rises with income, and arts patron households have a much higher WTP than all households. WTP rises with on-site use factors such as frequency of attendance. The WTP also rises for arts patrons households with off-site use such as watching arts events on television or reading about the arts in newspapers and magazines.     

Game location and aggression in rugby league

The present study examined the relationship between aggression and game location in rugby league. We videotaped a random sample of 21 professional rugby league games played in the 2000 Super League season. Trained observers recorded the frequency of aggressive behaviours. Consistent with previous research, which used territoriality theories as a basis for prediction, we hypothesized that the home team would behave more aggressively than the away team. The results showed no significant difference in the frequency of aggressive behaviours exhibited by the home and away teams. However, the away teams engaged in substantially more aggressive behaviours in games they lost compared with games they won. No significant differences in the pattern of aggressive behaviours for home and away teams emerged as a function of game time (i.e. first or second half) or game situation (i.e. when teams were winning, losing or drawing). The findings suggest that while home and away teams do not display different levels of aggression, the cost of behaving aggressively (in terms of game outcome) may be greater for the away team.     

Creating the Future: ‘New Directions’ in American Research Universities

This paper assesses the causes and consequences of recent American efforts to configure the research university as an engine of economic and social change. Drawing upon interviews and strategic plans, the paper describes recent policies to encourage interdisciplinary creativity, in a context of increasing income from private gifts and endowments.This revised version was published online in May 2005 with corrections to the text on page 26.     

Root causes of errant ordered radiology exams: Results of a needs assessment

A comprehensive needs assessment was conducted at ATA hospital to determine the root causes of a high number of errant radiology orders from requesting physicians. The Human Performance Technology Model, Gilbert's Behavior Engineering Model, and Rummler and Brache's Nine Performance Variables Model guided the needs assessment process. Three solutions were proposed. The development of the long‐term solution, a software utility, has been initiated. The Behavior Engineering Model was used to identify possible solutions to post‐training performance gaps identified during the evaluation.