The Impact of the Monographs Crisis on the Field of Communication

This study replicates and extends Yates and Chapman's [(2007), Behavioral & Social Sciences Librarian, 26(1), 39–51] study of references from Communication Monographs, Communication Research, and Journal of Communication for the years 2010 and 2015 to draw further conclusions on the use of monographs in journal literature in the field of communication. Results show that the use of monographs in these journals has been outpaced by references to journal articles by a ratio of 5 to 1. The references were further analyzed by date and publisher. The authors then selected a random sample of the monographs cited in the journals to explore the availability of these monographs in electronic format and found that many are available as ebooks, particularly the more recent titles. The authors also examined the references from a collection of scholarly books in communication from 2005, 2010, and 2015 and found that the use of monographs may be declining slightly. The most notable trend in these references was the increase in the number of references to items in other formats such as film, television, comic books, and websites. The authors conclude that the monographs crisis is indeed affecting citation patterns in the field of communication.     

Sales Forecasting of New Entertainment Media Products

Managers predict the sales of new entertainment products prior to their release using comparables, such as similar books from the same author or movies with the same actors. In this study, the authors analyze whether diffusion models for media products provide helpful support in the management task of predicting prelaunch sales of the first distribution channel for three different product categories. They compare the performance of predictions based on (a) simple success factor regressions (OLS) and (b) diffusion models against real management predictions. Based on samples covering the German music, film, and the literary market, we show that model-based forecasts outperform the forecasts of management teams for the majority of the products. In contrast, management is superior in forecasting top sellers. This is due to unobserved factors arising from more management attention attached towards super stars. The authors do not find substantial prediction differences between simple success factor regressions and more complex diffusion models. Thus, managers interested in total sales estimates can easily rely on OLS based success factor predictions. Advertising and product differentiation factors with respect to quality (e.g., star power, critics, or country of origin) are across all 3 industries highly relevant for sales predictions, whereas others variables (e.g., price, distribution power, season, or competition) differ across industries.     

In practice: Joined against pain and gathered in hope: The role of Hokies United

After April 16, 2007, Hokies United needed to heal itself and the Virginia Tech community. About Campus editorial assistant Brianne MacEachran interviewed Steve Schneiter, a faculty co‐creator of the campus group that has organized responses to tragedies since the events of September 11, 2001, about managing suffering, this time their own.     

Classroom Questioning with Immediate Electronic Response: Do Clickers Improve Learning?

A number of studies have focused on how students and instructors feel about digital learning technologies. This research is focused on the substantive difference in learning outcomes between traditional classrooms and classrooms using clickers. A randomized block experimental design involving four sections of undergraduate Operations Management classes was used to determine if clicker systems increase student learning of both quantitative and conceptual material in Operations Management. Learning was measured using the difference between the scores on an entrance examination and the final examination. The findings of this research provide evidence that the use of immediate feedback using a technology like clickers can have a positive impact on student learning as measured by test scores.     

Metricon 2.0关注安全度量

2007年IEEE在波士顿召开了Metricon2.0工作会议,同时进行的还有第十六届Usenix安全研讨会.与会人员被问到的首要问题是:"度量事关重大吗?"你可以想象,与会者对这一问题的直觉问答会是"yes",但是经过会议当天的一番激辩,支持这一回答的人数在数量上只是稍占上风.     

How Science Teachers DiALoG Classrooms: Towards a Practical and Responsive Formative Assessment of Oral Argumentation

Journal of Science Education and Technology - We present lessons learned from an ongoing attempt to conceptualize, develop, and refine a way for teachers to gather formative assessment evidence...     

Modeling Student Test‐Taking Motivation in the Context of an Adaptive Achievement Test

This study examined the utility of response time‐based analyses in understanding the behavior of unmotivated test takers. For the data from an adaptive achievement test, patterns of observed rapid‐guessing behavior and item response accuracy were compared to the behavior expected under several types of models that have been proposed to represent unmotivated test taking behavior. Test taker behavior was found to be inconsistent with these models, with the exception of the effort‐moderated model. Effort‐moderated scoring was found to both yield scores that were more accurate than those found under traditional scoring, and exhibit improved person fit statistics. In addition, an effort‐guided adaptive test was proposed and shown by a simulation study to alleviate item difficulty mistargeting caused by unmotivated test taking.     

夏之眠(英文)

In winter I get up at night And dress by yellow candle-light.In summer,quite the other way,I have to go to bed by     

Faculty Liaisons: an embedded approach for enriching teaching and learning in higher education

This paper explores the experiences of a group of academic developers who support educational development work as Faculty Liaisons at a large, research-intensive university. These academic developers inhabit complex ‘third spaces’, providing support through an embedded partnership relationship that requires lateral movement across functional and organizational boundaries to create new professional spaces, knowledge, and relationships. The authors utilize narrative inquiry and auto-ethnographic approaches to present an interpretive qualitative analysis of their experiences supporting Faculty and University projects across complex and evolving organizational boundaries. From this analysis, they highlight key roles and responsibilities associated with their blended context and identify challenges that academic developers who occupy third spaces within academic organizations face as they negotiate competing interests, identities, and requirements associated with the diverse range of their projects and the blended experience of working in scholarly and administrative, central- and Faculty-based roles. The lessons they have learned from these experiences will be of particular interest to academic developers who are experiencing the flux of change within higher education settings that are impacting teaching and learning practices both for faculty in the classroom and for those across the institution who support them.