Emotions’ management within the Real Madrid football club business model

Recent changes in the sports industry – derived from increasing financial pressures – have led to the update of existing business models. Particularly in football, the dominant clubs develop new business models based on the spectators’ commitment to the sport. Packed stadiums attract more people who consume both the matches and the many other associated goods and services. In an experience economy, the lever is the tapping of their emotions by an increasingly sophisticated value proposal. Groups of passionate supporters lead the way to the establishment of communities with a common interest in the club. Following a qualitative methodology (interviews and other texts’ analysis) our study of the Real Madrid Football Club (RM) business model suggests that one of the biggest football clubs in the world is creating a business model based on the emotions of its supporters. This finding could be useful for other clubs in many different countries.     

Role of objectively measured sedentary behaviour in physical performance,frailty and mortality among older adults: A short systematic review

Sedentary behaviour (SB) has recently emerged as an independent risk factor for different health outcomes. Older adults accumulate long time in SB. Understanding the role that SB plays on health is crucial for a successful aging. This short systematic review summarizes the current evidence related to the effects of objectively measured SB on frailty, physical performance and mortality in adults ≥60?years old. The literature search produced 271 records for physical performance (n?=?119), frailty (n?=?31), and mortality (n?=?121). Finally, only 13 articles fulfilled the inclusion criteria and were included in this review. All articles but one included in the physical performance section (n?=?9) showed a negative association between longer time spent in SB and physical performance. A significant association of SB with higher odds of frailty was found, however this association disappeared after adjusting for cognitive status. Lastly, two of the three included studies showed positive associations between SB and mortality, but this effect decreased or even disappeared in the more adjusted models. In conclusion, there is consistency that SB is negatively associated with physical performance. However, the relationship between objectively measured SB and frailty incidence and mortality rates remains unclear and deserves further research. The use of homogenous criteria to assess SB and the inclusion of more robust research designs will help clarifying the independent effects that SB could have on physical performance, frailty, and mortality. This will ultimately help designing more efficient and comprehensive physical activity guidelines for older adults.     

Geological risk assessment for cultural heritage conservation in karstic caves

The increasing awareness of some local and international authorities has promoted the appearance of new legislation and the rising of research works focused in the prevention of damage to the cultural heritage in karstic caves. Nevertheless, karstic areas usually imply complex studies, and a universal methodology is very difficult to establish. This work exposes the basic methodology for the geological risk assessment in archaeological site and/or rock art bearing karstic caves getting a strategy that provides flexibility to adjust specific methods according to the conditions of different cases. The integrated use of basic geological (mapping, petrology, stratigraphy…) and geotechnical (rock mass quality analytical methods and indexes) techniques used in engineering geology is proposed. Those techniques permit the geological characterization of the rock mass, the hazard identification and the analysis and the geological risk assessment of the research area. Obtained geological risk areas could be included in protection areas that could be used as the basis for the selection of the areas where further investigations and the application of prevention/mitigation measures would have a better cost/benefit ratio. The geological risk should be considered together with other type risk evaluations in order to define effective protection areas.     

A survey on the light-fastness properties of organic-based Alaska Native artifacts

A series of light-fastness tests were conducted on a group of ethnographic objects that will be on exhibit at the Smithsonian Institution Arctic Studies Center, a recent addition to the Anchorage Museum at Rasmuson Center in Alaska. The objects surveyed belong to the collections of the Smithsonian National Museum of Natural History and the Smithsonian National Museum of the American Indian. This work was designed as a feasibility study on the use of a micro-fading tester as a non-contact and non-destructive technique to evaluate the light-stability of materials present in ethnographic collections. A broad range of objects containing a wide variety of materials were selected for the study. The materials investigated included a variety of dyes applied on silk, cotton, and wool substrates along with some unusual materials such as tanned skin and seal gut skin. The results from this investigation have allowed establishing exhibition recommendations taking into consideration the sensitivity of each object, light levels in the museum building, and estimated light exposures based on the duration of the exhibit. The micro-fading tester has proven to be a very useful tool for determining the light-stability of ethnographic materials without causing any harm to the objects. Objects containing equivalent materials are usually classified under a general category based on their probable sensitivity to light. However, micro-fading test results have permitted the detection of dissimilarities among some of these objects, which could be associated to variations in prior fading histories, the quality of raw materials, and different preparation methods.     

Spectroscopic methods for the analysis of celadonite and glauconite in Roman green wall paintings

One set of samples from wall paintings of the X^th Regio of Italy containing green colours was analysed exploiting different spectroscopic techniques, aiming to identify the pigments used. The possibility to distinguish between glauconite and celadonite, the most common green pigments used in such paintings, was of particular interest. Samples of celadonite from Monte Baldo and glauconite from Belgium were considered as standard materials for comparison. The results obtained using FTIR, EDS, AAS, Colorimetry, Raman and EPR spectroscopies were compared for the identification of the green pigments.     

Multiculturalism: An "as if" phenomenon

Multiculturalism has come to have multiple meanings depending on the context and voice it is given. In higher education it has become a symbol for particular notions about minority and majority groups, and their places in the institution. While multicultural affairs and concerns at academic institutions appear to be genuinely supported and give the impression of commitment, they are, on closer inspection, a superficial and reactionary response to environmental pressures. Multicultural initiatives are not integrated into the very heart of the institution, but, rather, relegated to a cursory importance that, while genuinely intended, maintains the status quo. This paper attempts to closely examine the process of multiculturalism in small liberal arts colleges from the perspective of a minority faculty and administrator. That is, from a simultaneous position of subject and object.     

Teachers’ perspectives on integration of visually impaired children

ABSTRACT

The aim of this article is to show the result of research into the situation of the integration of visually impaired children in Seville (Spain). This work refers to both classroom and peripatetic teachers’ perspectives. We have worked with four peripatetic teachers and nine classroom teachers from Seville. We have used qualitative methodological procedures for data collection and analysis. The results indicate that classroom organization is the most important problem in integration, and within this problem the relationship between classroom and peripatetic teachers becomes a fundamental issue.