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921.
Ron D. McLaurin Indu B. Singh Gloria Feliciano Martin Walker K. Blaukopf 《Communication Booknotes Quarterly》2013,44(7):88-89
COMMUNICATIONS IN A CHANGING WORLD (Washington, D.C.: The Media Institute, 1983---two volumes, paper, price not given) THE ABC OF COPYRIGHT (Paris: Unesco/New York: Unipub, 1981---paper, price not given) MILITARY PROPAGANDA: PSYCHOLOGICAL WARFARE AND OPERATIONS by Ron D. McLaurin (New York: Praeger, 1982---price not given) TELECOMMUNICATIONS IN THE YEAR 2000: NATIONAL AND INTERNATIONAL PERSPECTIVES edited by Indu B. Singh (Norwood, N.J.: Ablex, 1983---$24.95) THE EDUCATIONAL USE OF MASS MEDIA by Gloria Feliciano, et al. (Washington, D.C.: World Bank, 1981---$5.00, paper) POWERS OF THE PRESS: TWELVE OF THE WORLD'S INFLUENTIAL NEWSPAPERS by Martin Walker (New York: Pilgrim Press, 1983---price not given) THE PHONOGRAM IN CULTURAL COMMUNICATION: REPORT ON A RESEARCH PROJECT UNDERTAKEN BY MEDICAULT, edited by K. Blaukopf (New York and Vienna: Springer-Verlag, 1982---$23.60, paper) 相似文献
922.
READING IN THE 1980s edited by Stephen Graubard (New York: R.R. Bowker, 1983---$14.95) POWERS OF THE PRESS: TWELVE OF THE WORLD'S INFLUENTIAL NEWSPAPERS by Martin Walker (Pilgrim Press, 132 West 31st St., New York, NY 10001---$20.00) 相似文献
923.
Martin Lewis 《New Review of Academic Librarianship》2013,19(1-2):36-54
This article examines two current issues from the perspective of a librarian in a Russell Group university: the increasing importance attached to the development of teaching and learning in a research-led university, particularly the “integrated learning environment” and developments in e-research and management of the resulting “data deluge.” The role of the librarian and the need for collaboration and coordination are stressed. 相似文献
924.
925.
Howard H. Martin 《Communication Studies》2013,64(4):244-250
The faculty protest at the University of Michigan against the war in Viet Nam, because it seems typical of a “new activism,” provides material for a case study of the rhetorical sophistication of this and similar movements in which academic people may be involved. 相似文献
926.
Serene Lin-Stephens Josette M. Kubicki Fiona Jones Martin J. Whiting John Uesi Matthew W. Bulbert 《College & Undergraduate Libraries》2013,20(3):234-251
AbstractGiven that graduate employment is a clear outcome of education success, there is an urgent need to conceptualize course design strategically to maximize students’ chances of employment. In this paper, we present an Australian case study in which we used a structured career information literacy learning approach to build employability in a biological sciences capstone course, through collaboration between the university library, academics, and career service. We report the context, method, measurement, outcomes of collaboration, and roles of contributors in this partnership. This case study lends itself to potential ways of incorporating career information literacy into an academic context. 相似文献
927.
Martin Zimerman 《The Reference Librarian》2013,54(1):79-87
ABSTRACT A practicable approach to meta-assessment is reported involving the use of online research guides as an outreach tool at Western Kentucky University. A series of such guides has been produced that cover each department on campus; this approach lends its way to assessment efforts by identifying discrete and quantifiable target populations across campus. A multiple-regression model is used to predict usage rates on the basis of surrogates for size of potential usership, and variations in quality and size of the guides themselves. The “badness of fit” of the regression model can be used to suggest ways of improving the outreach effort, as the residuals left from the analysis arguably identify related lapses in coverage or promotion. If carried out on an annual basis, the approach provides an almost ideal services assessment tool, since various measures can be taken to improve those guides that during each period are identified as “underachievers.” 相似文献
928.
Howard S. Martin 《广播与电子媒介杂志》2013,57(3):311-320
With the domination of broadcasting by television in the 1950s and since, academics of both teaching and research persuasions have tended to ignore the older and larger (in number of stations) medium of radio. Courses in radio announcing and production, usually the oldest in most schools’ curricula, were summarily suspended or simply faded away for lack of student and faculty interest. Meanwhile, of course, radio continued to grow, and with the resurgence of FM and interest in high‐fidelity sound in the mid‐sixties, students in both film and broadcasting courses began to request more audio training and practice. In the following article, the author surveys current practices in radio production based on returns to a nationwide request for data. Throughout, comparison is made with the APBE composite course outline for such a course, published in 1970. Dr. Martin is associate professor in the department of radio‐TV at California State College—Long Beach. 相似文献
929.
Michael Hennessy Ph.D. Amy Bleakley Ph.D. Peter Busse M.A. Martin Fishbein Ph.D. 《广播与电子媒介杂志》2013,57(3):387-407
Although there has been concern about sex and violence on television since the 1950s, little is known about the determinants of public opinion concerning the regulatory response to “inappropriate” television content. Here the Annenberg National Health Communication Survey (ANHCS) is used to predict support for fining television stations for violent and sexual content from a set of precursor demographic, attitudinal, political affiliation, and television exposure variables. The results show that support for fining television stations is primarily a result of the beliefs that sex and violence on television causes sex and violence in teenagers. 相似文献
930.
This article introduces a theoretical framework that can serve as a conceptual basis for media economics research of the development of media industries. The framework incorporates dynamic expansion and contraction processes and the constant interaction between strategy, structure, and government policy. The focus in this article is on strategic behavior of firms in the communications industry. I posit that these organizations are part of a system of organizations. As a part of this system the communications firm changes and affects the structure of the system, but at the same time the organization is affected by this same environment. The capability of media organizations to develop, augment, structure, and adapt a bundle of internal and external competencies is the central organizing concept. 相似文献