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941.
This study examined the effects of office aesthetic quality on students' perceptions of teacher credibility and communicator style. Ninety‐seven individuals from introductory communication courses participated in this experiment. Participants were assigned to visit either a low or a high aesthetic quality office, or to a no‐office exposure control group, prior to evaluating a videotaped sample of an instructor lecturing in a basic communication course. Results indicated that office aesthetic quality influenced participants' evaluations of teacher credibility and communicator style. 相似文献
942.
943.
Mark J. Hopkin Richard E. Wood Heinz-Dietrich Fischer John C. Morrill 《Communication Booknotes Quarterly》2013,44(2)
Mark J. Hopkin's Mass Media in the Soviet Union (New York: Pogasus, $8.95) Richard E. Wood's Shortwave Voices of the Torld (Gilfor Assoc., P.O. Box 239, Park Ridge, N.J. 07656, $6.35 hardback, $3.95 paperback Heinz-Dietrich Fischer and John C. Morrill, International Communications: Media, Channels, Functions (Hasting, $12.95) 相似文献
944.
Mark Callister Lesa A. Stern Sarah M. Coyne Tom Robinson Emily Bennion 《Mass Communication and Society》2013,16(4):454-474
Film has become a popular form of entertainment among teenagers and provides images from which teens model behaviors and form attitudes. This study addresses the understudied area of the portrayal of teen and adult sexual behaviors over nearly three decades in the top-grossing teen-centered films from 1980 to 2007. This study analyzes the frequency, nature, character portrayals, and consequences of sexual behavior. The results show that teen-centered films are replete with passionate kissing and sexual dialogue yet contain a modicum of implied intercourse and intimate touching. Moreover, the frequency of such occurrences has remained surprisingly constant over the last three decades. This research also reveals that teen-centered films, as a source for sexual socialization, are relatively impoverished when it comes to responsible messages dealing with abstinence, safe sex practices, and the health risks associated with sex. 相似文献
945.
Andrew C. Billings Natalie A. Brown Kenon A. Brown Guoqing Mark A. Leeman Simon Ličen 《Mass Communication and Society》2013,16(6):910-932
To measure relationships between Olympic media viewing and nation-based attitudes, 6 nations (Australia, Bulgaria, China, the Netherlands, Slovenia, and the United States) were surveyed in the 5 days immediately after the 2012 London Olympics. A total of 1,025 respondents answered questions pertaining to four measures of nationalism: patriotism, nationalism, internationalism, and smugness. The amount of Olympic viewing resulted in significantly higher scores for patriotism, nationalism, and smugness, but not internationalism. In addition, differences by nation are reported, revealing considerable differences in nationalism measures among the 6 nations studied; for instance, the United States was the lowest of the 6 nations regarding internationalism yet highest of the 6 nations regarding smugness. Conclusions related to theory and the role of Olympic media content are offered. 相似文献
946.
Mark Sanders 《Public Services Quarterly》2013,9(3):174-183
Offering a separate, popular reading collection can be a valuable public service in academic libraries. Popular reading is also known as leisure reading, recreational reading, and reading for pleasure. These phrases are synonyms for an interest in reading bestsellers, mysteries, romance novels, biographies, graphic novels, humor, self-help, or popular nonfiction, among other literature categories. This article examines the survey data of popular reading collections in the public universities of three southeastern states. It also discusses the popular reading collection at the author's library, also located at a southeastern public university, and analyzes the data from both circulation records and a survey of more than 100 patrons who used the collection during the fall 2008 semester. 相似文献
947.
948.
Signage represents more than directions or policies; it is informational, promotional, and sets the tone of the environment. To be effective, signage must be consistent, concise, and free of jargon and punitive language. An efficient assessment of signage should include a complete inventory of existing signage, including an analysis of the types of signs, its location, language, and its design. This article outlines the steps involved in a comprehensive signage audit, which along with a literature review, provides the foundation for creating a signage policy, best practices guidelines, and a branding strategy for future signage. 相似文献
949.
Mark Andrejevic 《Critical Studies in Media Communication》2013,30(5):391-407
After considering how surveillance practices discipline the objects of the monitoring gaze, I argue for a focus on the discipline of watching. An era of reflexive skepticism and generalized risk puts a premium on the ability to see through public façades by relying on strategies of detection and verification facilitated by interactive communication technologies that allow users to monitor one another. Interactive communication technologies allow for peer-to-peer surveillance of friends, significant others, and family members. If, in commercial and state contexts, the promise of interactivity serves as a ruse for asymmetrical and nontransparent forms of monitoring, this model of interactivity has also infiltrated the deployment of interactive technologies in personal relationships. 相似文献
950.
A House Divided Against Itself Cannot Stand: Problematizing Public and Private in Organized Religion
Mark A. Leeman M.A. 《Communication Studies》2013,64(1):5-23
Poll results consistently reveal Americans' high interest in spirituality, yet also point to a dearth of participation in religion. I position organized religion's waning attractiveness as an organizational communication issue as I analyze the discourse of an alternatively organized housechurch. Utilizing feminist principles, I position the organization and notions of church within a context of scholarly and societal notions of public and private. I qualitatively explore what motivates this group to adopt and maintain alternative patterns and practices that both enable and constrain members. Moreover, I draw attention to paradoxes and tensions that arise and are navigated as members negotiate traditional applications of public and private and enact alternative ways of organizing within the tradition-laden domain of Christianity. 相似文献