让读者想看、爱看的报道唱主角

党报是党和政府联系人民群众的桥梁和纽带。在学习贯彻“三个代表”重要思想,全面建设小康社会的进程中,党报肩负着光荣而艰巨的历史使命。履行职责不是空泛的概念,而是靠一篇篇报道(包括文字、图片)共同体现的。只有按贴近实际、贴近生活、贴近群众的要求,多写多登耐看的报道,让读者感到“管用”、“想看、要看”,党报发挥作用才有了必备条件。     

增强听众服务意识提升广播宣传实效——陕西电台落实新闻宣传“三贴近”扎实有奖

为了贯彻落实中央领导同志提出的宣传思想工作要贴近实际、贴近生活、贴近群众的指示精神和国家广播电影电视总局《关于广播电视贯彻落实“三贴近”的安排意见》,陕西电台结合广播和自身发展实际,广泛动员,认真学习,严格要求,建立机制,并采取切实可行的“三贴近”措施,取得了良好的宣传效果和社会效果。     

几个出版热点现象的法律思考

国务院颁发的新《著作权法实施条例》已于２００２年９月１５日正式实行，这是继２００１年１０月《著作权法》的修正后，知识产权领域的又一件大事，表明精神文化生活在我国越来越受到重视。出版，这个精神文化产品的制造产业也随之越来越受到人们的关注。然而，火爆的出版界在频频制造“社会流行名词”的背后，却隐藏着诸多需要法律来规范的问题。出版的跟风潮２０００年底全国刮起了一股“哈佛女孩热”风之后，《哈佛男孩张肇牧》、《剑桥女孩孟雪莹》、《北大女孩谢舒敏》等一大批跟风图书蜂拥上市，大大开拓与培育了素质教育类图书市场…     

中国体育--地产复合功效及前景研究

通过献资料、调查等方法对体育一地产嫁接的功效与前景进行分析和预测，指出：体育一地产复合创造了社区体育建设的一种新模式，使开展全民健身和倡导健康明的生活方式有了依托和载体，对开拓国内极具潜力的健身市场前景可观。     

1995～2000年中国排球科研状况分析

306 scientific research theses of volleyball in 10 sorts of periodicals published during 1995～2000 in China were analyzed by applying methods of literature consultation, mathematical statistics and logical analysis. It was considered that the annual volume of volleyball theses published for the recent 6 years has maintained steady development. The research contents were unbalanced. The quality of the results was increasing continuously. The authors of those theses were mainly of the middle aged and young people, whose units seemed to be scattered, but a little centralized. The research items with funds provided were few. The main force of volleyball research was the personnel with the secondary senior academic title. The cycle from the contribution of articles to the publication was rather long. It was suggested that scientific research items on volleyball be set up purposely, the devotion of human and material resources be increased and opportunities be provided for scientific researchers to study and exchange experiences.