科技期刊视频号短视频运营实践——以《遥感学报》为例

【目的】 以《遥感学报》视频号短视频运营为具体案例,通过分享视频制作各环节的实践经验,提出短视频运营现存的问题和对策,以期为其他科技期刊的新媒体运营提供借鉴。【方法】 采用案例分析、文献调研和用户调研的方法,以《遥感学报》视频号发布的短视频为研究对象,从短视频的整体规划、主题内容、素材收集、剪辑制作、宣传推广、效果追踪等环节分享实践经验。【结果】 科技期刊利用短视频这种新的媒体形式,可有效提高期刊的影响力,但是在内容、人员和传播力度方面还存在不足,有待进一步优化调整。【结论】 短视频运营上,科技期刊可深度挖掘优质资源来丰富短视频的内容,多渠道打造专业团队以缓解人员不足的压力,通过媒体矩阵联动、频繁发布高质量作品、举办各种学术活动等方式,促进短视频平台和科技期刊内容的有效融合和传播。     

A Model for Quantitatively Analyzing Representations of Social Class in Screen Media

Content analyses of prime-time television provide a picture of predominant cultural stereotypes and social trends. The present research is a quantitative content analysis of social class in popular broadcast and cable television in the United States. This research advances scholarship by systematically analyzing character class in addition to more commonly examined variables such as race and gender. A model for the operationalization of class for quantitative content analyses of mediated texts is offered. This proof of concept study demonstrates the viability of studying media representations of class quantitatively to systematically document patterns of portrayal.     

Introduction to the special issue on teaching and learning in information retrieval

We present an overview of the special issue in this paper. The main objective is to provide information for lecturers on how to improve the student experience, using current knowledge in the field. To this end we present an overview of six papers covering areas as diverse as tools and methods used to support teaching and learning, pedagogical challenges in teaching mathematics for search, etc.     

基于学习共同体的《教育技术学导论》——课程设计初探

文章简要地分析了教育技术导论课程的特点及其在目前的教学中存在的问题,提出以学习共同体作为学习组织形式开展教学,既可以丰富课堂教学形式,也能通过师生及同伴之间的互动,促进学习者独立思考,逐步建构自己对教育技术的理解。     

Professional knowledge or motivation? Investigating the role of teachers’ expertise on the quality of technology-enhanced lesson plans

In an expertise study with 94 mathematics teachers varying in their relative teacher expertise (i.e., student teachers, trainee teachers, in-service teachers), we examined effects of teachers' professional knowledge and motivational beliefs on their ability to integrate technology within a lesson plan scenario. Therefore, we assessed teachers' professional knowledge (i.e., content knowledge, pedagogical content knowledge, technological knowledge), and their motivational beliefs (i.e., self-efficacy, utility-value). Furthermore, teachers were asked to develop a lesson plan for introducing the Pythagorean theorem to secondary students. Lesson plans by advanced teachers (i.e., trainee teachers, in-service teachers) comprised higher levels of instructional quality and technology exploitation than the ones of novice teachers (i.e., pre-service teachers). The effect of expertise was mediated by teachers' perceived utility-value of educational technology, but not by their professional knowledge. These findings suggest that teachers’ motivational beliefs play a crucial role for effectively applying technology in mathematics instruction.     

CHE Principles: facilitating authentic and dialogical semi-structured interviews in educational research

This paper examines the values of the CHE principles of Connectivity, Humanness and Empathy as a guiding framework for maximizing the ethical and methodological advantages of semi-structured interview research practices. The authors draw from two separate educational studies and apply the CHE principles to analyse and evaluate the effectiveness of decision-making in facilitating sustainable relationships with the participants in each study. Findings highlight that dialogical relations with participants were evident in both studies, and identify significant junctures where decision-making and actions influenced effective rapport-building and respectful and reciprocal relationships with participants in the research. The CHE principles emerge as providing a robust framework for educational researchers to employ when auditing their decision-making prior to and during their engagement in qualitative interviews.     

走出报业"泡沫"时代的《体坛周报》

<体坛周报>的发行量稳居全国期报类发行量首位,同湖南卫视一起成为享誉全国的媒体湘军的两面大旗,其成功之道在于制造品牌媒体,构建高效的内部运行机制,对人才和科技持续进行巨大投入,使其获得不竭的动力和源泉.     

自媒体时代下高校辅导员媒介素养提升路径探析

在自媒体时代,媒介素养成为辅导员必备的基本素养,也是辅导员在新时期开展工作的重要能力。辅导员应高度重视媒介素养的培育,加快转变教育理念,强化媒介意识,把握媒介导向,在实践中运用自媒体新技术创新辅导员的工作。     

2012~2015年《上海教育评估研究》载文统计分析

以2012~2015 年出版的《上海教育评估研究》为研究对象,通过统计期刊的载文量,分析了其信息传递效率;通过统计期刊载文的合著规模、地域分布和发表多篇论文作者,分析了该刊的作者队伍;通过统计期刊论文的出版时滞,分析了其发文的及时性;通过统计期刊载文的引文数和引文半衰期,分析了其文献情报容量及传递新情报的速度。