电子商务与信息交流

Electronic Commerce is a new business mode. Proceeding from information communication, this paper analyzes the information communication mode in Electronic Commerce, the impetus of information communication to Electronic Commerce and the influence of information communication on all stages of Electronic Commerce.     

A New Marketing Paradigm for Electronic Commerce

The World Wide Web possesses unique characteristics that distinguish it in important ways from traditional commercial communications environments. Because the Web presents a fundamentally different environment for marketing activities than traditional media, conventional marketing activities are becoming transformed, as they are often difficult to implement in their present form. In this article, we discuss the idea that these changes portend an evolution in the 'marketing concept' and argue that in order for marketing efforts to be successful in this new medium, a new business paradigm is required. In this new approach, the marketing function must be reconstructed to facilitate electronic commerce in the emerging electronic society underlying the Web.     

杰出的英国社会科学信息门户--SOSIG评析

本文介绍了英国社会科学信息门户SOSIG的建设情况，从其资源的分类、词表、编目规则、资源收录范围、选择标准等方面进行了评析，提出我国学科信息门户建设可以从中借鉴的成功经验。     

Technology survey and invalidity search: A comparative study of different tasks for Japanese patent document retrieval

A comparative study of two types of patent retrieval tasks, technology survey and invalidity search, using the NTCIR-3 and -4 test collections is described, with a focus on pseudo-feedback effectiveness and different retrieval models. Invalidity searches are peculiar to patent retrieval tasks and feature small numbers of relevant documents and long queries. Different behaviors of effectiveness are observed when applying different retrieval models and pseudo-feedback. These different behaviors are analyzed in terms of the “weak cluster hypothesis”, i.e., terminological cohesiveness through relevant documents.     

Internet信息最优查询设计

本文分析了信息查询的方法及主要搜索引擎的特点，设计了信息最优查询的步骤及检索策略。     

网络化信息发展现状、存在的问题与对策

本文从网络化信息发展现状出发，指出了网络化信息存在的问题，并从加强专业性网络信息资源建设；创建新型网络信息查询浏览器；树立服务精品新观念，建立研究型服务模式；建立和完善网络著作权制度，规范网络行为，强化信息法规教育，净化网络等五个方面，提出了解决的对策。     

What is special about the ethical issues in online research?

In the analysis of the ethicalproblems of online research, there is much tobe learned from the work that has already beendone on research ethics in the socialsciences and the humanities. I discuss thestructure of norms in the Norwegian ethicalguidelines for research in the social scienceswith respect to their relevance for the ethicalissues of Internet research. A four-stepprocedure for the ethical evaluation ofresearch is suggested. I argue that eventhough, at one level, the problems of onlineresearch are very similar to those we find intraditional areas of social scientificresearch, there still are some issues that areunique to research online. A general model forthe analysis of privacy and data protection issuggested. This model is then used tocharacterize the special problems pertaining tothe protection of privacy in online contexts,and to argue that one cannot assume a simpledistinction between the private and the publicwhen researching in such contexts.     

一种新型互联网信息检索系统的构想

以Google为代表的搜索引擎和以Yahoo!为代表的网站目录是目前互联网用户获取信息的基本方式。本文从互联网的出现及网络信息检索的历史出发，通过对搜索引擎和网站目录在基本设计思想、商业化影响等方面的分析．尝试提出了一种新的网络检索系统的构想。     

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探讨Ｉｎｔｅｒｎｅｔ上各种类型的英文搜索引擎和各种搜索引擎之间的检索理论与检索方法的异同、检索技术与易用性上的差别,以期达到帮助户使用的目的,并对搜索引擎的发展提出建议。     

国际互联网上信息资源优选与评价研究方法初探

本文概述了进行网上信息资源优选与评价研究的意义及必要性,并对开展优选与评价研究中的各个步骤：选题、收集、分类整理、评价、编排组织、编制网络指南或印刷品指南做了介绍,并重点介绍了评价原则及方法。