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71.
倪德钰 《晋图学刊》2005,(6):10-11,68
信息市场细分有助于图书馆用户群清晰化和目标市场的确立,从而推动图书馆的建设与发展。  相似文献   
72.
证券市场是一个对信息高度依赖的市场,也是一个“泛信息不对称”的市场,“提高信息透明度”已经成为各国证券监管机构的重要监管目标。泛信息不对称状态产生于信息传递的各个环节,并在不同的环节受到不同因素的影响和制约。本文将信息的传递分成四个阶段,分析了在不同的传递阶段信息不对称产生的诱因,并针对这些诱因提出了相应的优化措施。通过这种信息传递流程的分析方法,不仅可以深化对证券市场信息不对称状态的认识,还可以为“泛信息不对称状态”的优化提供新的策略。  相似文献   
73.
从四个方面阐述了“两课”教学中存在的普遍问题,并从提高教师素质、改进教学方法、领导重视三方面提出了创新“两课”教学,发挥其在高校思想政治教育中主渠道和主阵地作用的方法。  相似文献   
74.
博洛尼亚进程有力推动了欧洲高等教育一体化,英国积极参与欧洲高等教育区建设,在质量保障方面与其保持高度一致,促进了欧洲高等教育的趋同发展。本文通过历史分析发现,英国高等教育质量保障系统包含科研评估、教学评估和机构审核,兼具质量改进与问责的双重功能,且表现出竞争导向、风险为本的市场问责发展趋势。在脱欧背景下,英格兰新成立的学生办公室也是高等教育国家干预与市场问责的进一步结合,并非英国的"求异"发展。英国乃至欧洲高等教育区的质量保障机制面临着机构多样性与标准相似性的张力,并将受到消费者"众口难调"质量观的挑战。  相似文献   
75.
Reports about political scandals have increased lately. Yet the general impact of news visuals and the specific role of lightness and darkness cues in images of scandalized politicians remain unclear. With the help of an experiment, the present pilot study examined the influence of candidate images and the effects of particular image backgrounds (light versus dark). While the foreground of the image depicting a politician involved in a scandal remained unchanged, the background was systematically altered. The results revealed that a light background had a positive effect on recipients’ attitudes toward the politician. In contrast, participants exposed to a dark image background demanded a more severe punishment for the politician.  相似文献   
76.
This article explores people’s susceptibility to political deception. Participants watched a news interview in which a politician either answered all the questions or deceptively evaded a question. In Study 1 (n = 202), deception is perceived through the dodge being irrelevant for voters who do not identify with the politician. In Study 2 (n = 618), partisan voters consider the politician more deceptive, and acting more deceptively, when the politician has their opposing party affiliation, independent of whether he dodges. When the politician shares their party identification, voters identify with the politician more and consider his responses more relevant. Findings are consistent with theoretical positions of identification, the cooperative principle, and social identity.  相似文献   
77.
在全球化和信息化的时代背景下,我国大学生群体出现了政治信仰迷茫、理想信念模糊、价值取向扭曲、社会责任感缺乏等一系列不容忽视的问题,高校思想政治理论课教学正面临着严峻挑战。因此,研究高校思想政治理论课教学困境的成因,并寻求教改策略,是当前摆在广大思想政治理论课教师面前的一项重要课题。  相似文献   
78.
This study seeks to extend our knowledge of export market orientation (EMO) in the context of British universities with regard to recruitment of international students. Export marketing remains an area of limited focus in the marketization of higher education literature. The study predominantly follows a quantitative research design using survey methods. A sample of British universities was studied and partial least-squares analysis was performed. The findings indicate that four export higher education-specific variables are important drivers of EMO in universities. The paper also confirms EMO's direct effects on university export performance and its indirect effects mediated through university international reputation. In light of these findings, a number of implications are advanced for university management. The study also makes important theoretical contributions: it contributes to a growing body of literature on marketing of higher education; it enriches the export marketing literature by examining EMO in a service setting and it adds to the EMO–export performance relationship by examining the mediating role of international reputation. The findings are limited to British universities. Therefore, they may not be generalizable to other geographical areas. In addition, the results of this study were obtained from a small sample size and generalization of the findings to other higher education institutions should be made with caution.  相似文献   
79.
This study examines the political participation intentions of North Korean women refugees. Previous literature tends to highlight the sufferings and difficulties that female refugees experience as they leave their homelands and settle in a new country. Few studies have been directed toward the political dimension of refugee life. The empirical results show that North Korean women defectors hold generally participatory attitudes toward politics and mostly liberal opinions on policy issues. Furthermore, among the socio-demographic variables, age and marital status are generally influential in the intention of political participation among the North Korean women defectors. Among the political attitudinal variables, attitude toward environmental policy consistently affects political participation intention. With respect to defector-specific variables, satisfaction with life in South Korea is influential, whereas cultural adaptation is not.  相似文献   
80.
紧密围绕贯彻《中共中央国务院关于进一步加强和改进大学生思想政治教育的意见》精神,根据课题组调查结果,对当前湖北省高职高专学生的思想的主要特点及思想深处存在的矛盾与困惑进行了分析,就新形势下大力推进高职高专学生思想政治教育工作提出了对策。  相似文献   
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