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This paper adopts the academic tool of discourse analysis to examine the ‘new visual turn’ of the Communist Party of China’s propaganda work since the 18th CPC National Congress when Xi Jinping was inaugurated as the leader of Chinese Communists. A thorough review of the new visual means the Party uses for photojournalism, TV news, animated cartoons and online promotional videos points to three developments markedly different from traditional discursive strategies: a full embrace of Confucian ethics, articulation of the Internet-based popular culture and subcultures, and an effort to fortify Xi’s personal authority as a political idol. The paper concludes that the ‘new visual turn’ of CPC propaganda after the 18th Party Congress suggests that the Communist discourse has evolved to a new stage where sophisticated manipulation of sleek technological tools substantiates a rigorous, dynamic CPC discursive system more at ease with itself and more powerful than ever in shaping the mainstream political culture in China. 相似文献
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Andrew Kennis 《传播与批判/文化研究》2013,10(4):386-409
This is a study of US-based print media coverage of the indigenous-led uprising in Ecuador which occurred in January 2000. As a result of having mobilized tens of thousands of Ecuadorans, the Confederation of Indigenous Nationalities of Ecuador managed to peacefully force the resignation of a President who had presided over one of the worst recessions in Ecuador's modern history. Nevertheless, most US news dailies covered the affair as if it was purely a military coup and a threat to democracy, in spite of the existence of hundreds of citizen-led, participatory governing councils (called the “People's Parliament,” by Ecuadorans). Previous scholarship on media performance in relation to US foreign policy has proven in a variety of cases to serve as a useful analytical tool and predictive device. This article evaluates the extent that the propaganda model by Edward S. Herman and Noam Chomsky, as well as the indexing model by W. Lance Bennett, are instructive in the case of the news media performance of US which covered the uprising in Ecuador. 相似文献
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宣传工作在实施《全民健身计划纲要》中的意义和对策 总被引:2,自引:0,他引:2
本文运用体育基础理论和社会学原理阐述了实施《全民健身计划纲要》的重要意义,并以传播学、社会宣传学、宣传心理学等理论分析了宣传在实施《全民健身计划纲要》中的意义和作用,进而提出了实施《全民健身计划纲要》的宣传对策。 相似文献
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刘爱武 《乐山师范学院学报》2014,(9):99-102
消防期刊,是消防宣传阵地上的一支主力军。随着社会的发展和进步,群众的消防安全意识也在不断提高,对优秀消防期刊的需求也就越来越迫切。消防期刊如何在保证其专业性的基础上,努力体现公共科普特色,增强可读性和趣味性,以群众喜闻乐见的表现形式进行消防知识的宣传教育,显得尤为重要。基于此,文章从消防宣传工作的实际及消防期刊的特点出发,就如何增强消防期刊的可读性问题试做探讨。 相似文献
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Cinematic techniques are used to induce biased interpretations of historical videos. Therefore, awareness of these techniques is necessary when working with videos as historical sources. Two studies investigated the effects of training and cueing on the analysis of propaganda. Whereas training benefitted the identification and interpretation of cinematic techniques in propaganda, cueing cinematic techniques on a category level (e.g., camera angle) resulted in less specific analyses with regard to identifying the techniques and hardly affected the interpretation of the techniques' effects. In contrast, more specific manifestation cues (e.g., low angle shot) resulted in more specific analyses and positively affected giving correct interpretations of the cinematic techniques' effects. Interestingly, the effects of cueing were not just observed for practice clips, which included cues, but transferred to test clips, which did not include cues. Overall, these studies constitute a starting point for investigating the effects of cueing on the analysis of propaganda. 相似文献
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李和平 《福建师大福清分校学报》2010,(1):102-106
与党的其他重要领导人相比,周恩来对宣传工作的论述虽然不是那么丰富鲜明,但在建国后特定的历史时期,他以清醒的头脑对宣传工作提出的指导思想和自身的宣传实践,不仅具有丰富的历史意义,还具有深刻的理论意义。本文试对新中国成立后周恩来的宣传思想进行初步探讨,以求教史学界的同仁。 相似文献
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Chunfeng Lin 《亚洲交流杂志》2017,27(5):451-463
Propaganda has been perceived as ‘poison’ in the field of communication study. Xuanchuan, propaganda’s counterpart in China with a master metaphor of ‘seeder,’ however, has different histories and traditions that do not fit into the ideology-charged theoretical framework. Drawing upon Chinese thought and scholarship on xuanchuan/propaganda, the author demonstrates a deep conceptual and perceptual gap, rooted in culture, between propaganda and xuanchuan. Revelation of the gap is of paramount importance for studying China’s propaganda, both theoretically and empirically. 相似文献