浅析软装对室内设计的影响

随着室内装饰装修行业的快速发展,室内设计师通过新型的室内材料和高科技手段虽然能实现居住环境的现代化和理想化,但不能给消费者带来情感上的满足。近年来,软装配饰的出现及发展给装饰市场带来了新鲜的气息。文章站在软装设计的角度,对软装饰的发展、功能、运用方式及其文化表现元素进行探讨。     

多元化战略下制度距离与股权进入模式选择的关系研究

在中国企业实施“走出去”战略的情境下,本文旨在研究中国与东道国之间的制度距离对海外子公司股权进入模式选择的影响,并探讨不同的多元化战略对制度距离与股权进入模式选择间关系的调节作用。研究表明,在对外直接投资( FDI)的过程中,制度逆差对海外子公司的股权进入模式选择具有正向影响;而制度顺差对股权进入模式选择具有负向影响。另外,母公司实施相关多元化战略和非相关多元化战略对制度距离与股权进入模式选择间的关系分别具有正向和负向的调节作用。本文的研究结论有助于母公司在进入国际市场时根据制度环境和自身的多元化战略选择合理的股权进入模式,从而实现母公司对海外子公司的合理控制。     

语段结构方法在社会媒体信息处理中的应用

[目的/意义] 社会媒体中的信息抽取是信息过载环境下创新社会媒体服务应用面临的重要问题,为此介绍一种可应用于社会媒体信息处理的语段结构方法。[方法/过程] 梳理语段结构方法的国内外研究进展,阐述其基本原理,并通过一个微博实例进行验证分析。[结果/结论] 通过以上工作,探讨将语段结构方法应用到中文社会媒体信息处理中的可行性,以及应用该方法实现中文信息机器处理所面临的研究问题与挑战。     

体育赞助效果评估

摘要：据普华永道2012年度报告显示,全球体育赞助投入预计在2013年将达到352亿美元,较之2012年上涨5.1%。较于体育赞助市场的蓬勃发展,体育赞助效果的评估方法仍然处于探索阶段。目前广泛应用的评估方法仅是分析赞助信息曝光度对消费者记忆度的影响。然而,消费者接收和认知赞助信息的过程却被完全忽略。为弥补这一研究领域空白,研究采用实验法,利用视线追踪技术分析消费者对赞助刺激的注意力,通过回归模型分析消费者对赞助刺激的认知处理过程。实验结果表明消费者对赞助刺激的注意力是由赞助刺激的摆放位置和影响曝光度的三种因素所决定的;另外,消费者对赞助商的回忆度取决于消费者注意力和品牌熟悉度等因素。因此,赞助商应当首要考虑赞助刺激对消费者注意力的影响。基于本实验结果建立的体育赞助效果评估模型,可以帮助赞助商评估赞助效果和赞助合约价值。     

Intentional thought dynamics during exercise performed until volitional exhaustion

Using a non-linear approach, intentional dynamics of thoughts were examined during constant cycling performed until volitional exhaustion. Participants (n = 12) completed two sessions at 80% W_max. Their (1) intrinsic thought dynamics (i.e., no-imposed thoughts condition) and (2) intentional thought dynamics (i.e., imposed task-unrelated thoughts condition; TUT) were recorded and then classified into four categories: internal and external TUT (TUT-I, TUT-E) and external and internal task-related thoughts (TRT-E, TRT-I). The probability estimates for maintaining each thought category stable, the rate of switching from one category to another, and the entropy dynamics along the testing procedure were assessed and compared through time phase. Friedman ANOVA tests revealed a significant effect of effort increase on thought contents only in the imposed TUT test. While TUT-I probabilities decreased significantly (P < .001) as effort increased, TRT-I probabilities increased (P < .05). Moreover, the entropy to the entire thought dynamics increased at the outset of task performance and decreased upon approaching volitional exhaustion (P < .001). As time spent in constant effort increased, and volitional exhaustion approached, task relatedness (TUT, TRT), direction (internal, external), and entropy of thought contents changed unintentionally providing further evidence for a nonlinear dynamics of attention focus.     

郑板桥的佛道之缘与他的禅思之乱

郑板桥不仅书画艺术高超,学术思想丰富,其佛道之缘以及禅学思想也受到社会广泛的注意。当然,郑板桥的禅是一种乱禅。他喜游禅林,广泛结交佛道高人,但他并不入佛道;他讲佛理,讲道学又讲儒家之道,所以他既想出世又想入世;他特别崇尚道家的无为思想,但又想经世泽民,常怀干一番大事业的英雄之志。当然,郑板桥三禅虽乱,而儒禅在他的禅学体系中还是占主导地位的。     

色彩注意心理学在环境艺术设计中的应用

色彩在环境艺术设计范畴中起着至关重要的作用,色彩注意是基于心理学的注意的特质进行的深入研究,通过分析研究表明注意心理在环境艺术设计中的不同地域、文化背景等方面表现出很大的色彩选择倾向,总结归纳出不同的环境艺术设计领域在颜色选择上应该注意的问题以及如何解决。     

Support for Students with Hidden Disabilities in Universities: A Case Study

More students with disabilities are accessing the tertiary sector with many disabilities not easily observed (or hidden), because there are no physical indicators. These “hidden” disabilities affect a variety of cognitive processes and may be developmental or acquired. To ensure students with hidden disabilities can enrol, engage in and benefit from tertiary education, universities generally provide a range of supports. Typically these supports and any reasonable adjustments are negotiated with students taking into account a number of factors including, where available, any supporting documentation that they might be able to provide. This case study reports efforts within one large Australian university to support higher education students with hidden disabilities on campus. Perceptions on the use of and barriers to support available were collected from seven undergraduate students who self-identified as having hidden disabilities and from eight support staff. Results indicated that students found their informal networks to be their most effective supports, closely followed by clear, caring and flexible lecturers and tutors. There were mixed positive and negative perceptions reported on the universal and disability-specific supports available. Implications and future research directions are discussed.     

Do labels matter? Analysis of teachers' self-efficacy towards the autism spectrum disorder depending on the diagnostic label used (ASD or Asperger's)

Changes in the classification of autism and Asperger's syndrome led to changes in social perception of ASD. Since last criteria, studies indicate higher levels of stigma towards ASD than towards Asperger's. These prejudices are barriers to inclusive education. Thus, it is relevant (1) to evaluate pre-service teachers' self-efficacy towards the label of ASD; (2) to evaluate pre-service teachers' self-efficacy towards the label of Asperger's and (3) to compare those results to analyse whether the use of different diagnostic labels brings about different levels of self-efficacy. One hundred and eighty-six primary education pre-service teachers participated in the current study. Two adaptations of the Autism Self-Efficacy Scale for Teachers (ASSET) were used: a version with the label of ‘ASD’ (n = 96) and another for ‘Asperger's’ (n = 90). The scores obtained by the group asked about ASD were high according to the ASSET score range, while the scores obtained by the group asked about Asperger's were medium. After comparing the results, participants asked about the label ASD showed higher levels of self-efficacy than participants asked about Asperger's. These results could be a consequence of the consolidation of the ASD diagnosis among society and the higher presence of children with ASD in schools and cultural products, among other factors.