The concept of trustworthiness: A cross‐cultural comparison between Japanese and U.S. business people

A card sorting procedure was used to explore the structure of Japanese and American business people's concept of trustworthiness. Each of115 Japanese and 121 U.S. respondents was asked to sort thirty trust‐related words. Hierarchical cluster analyses and multidimensional scaling indicated that Japanese emphasize organizational commitment, while Americans emphasize personal integrity in judging another's trustworthiness. These differences between the two cultural groups were interpreted as evidence of an “interdependent”; versus an “independent”; view of trustworthiness in an organizational setting, and may help explain persistent miscommunication about trustworthiness between Japanese and U.S. colleagues.     

明示与隐含的统一——广告双关语中的关联与模糊

文章试从对比关联理论和模糊理论入手,探讨广告双关语的运作方式,旨在帮助读者更深刻地理解广告双关语这一特殊的语用现象。     

人力资源开发的概念解说与哲学诠释——基于美中人力资源开发术语的剖析

自1964年哈比森和迈尔斯首次提出人力资源开发术语以来,其在全世界范围内得到推广和应用.然而,在术语发展和迁移过程中,人力资源开发概念的外延和内涵在美中两同呈现了自身的特色.通过对话澄清我们各自的言说意义,人力资源开发领域将会获得更多的发展.因此,该文以美中两国学者对人力资源开发概念的界定为研究起点.归纳该术语在概念界...     

函数展开成Fourier级数的几何解释

为帮助学生深入理解Fourier级数，本文用Mathematica软件编写了四段程序，通过几幅简单的静态与动态图形，形象地揭示了用三角级数逼近周期函数时的过程。