If you Build it,They Won’t Come: What Motivates Employees to Create and Share Tagged Content: A Theoretical Model and Empirical Validation

The purpose of this paper is to investigate factors influencing employees’ knowledge-sharing behavior on social tagging supported systems. Using the strong theoretical background of the well-known technology acceptance model (TAM), this paper proposes and empirically validates a model that fits the social and technical nature of social tagging tools within the public sector. The analyses in this paper were based on data collected from a large survey of more than 480 respondents working for two public organizations in the United States. The findings demonstrate a significant impact of the role of social presence in encouraging employees to create and share content. Further, there is a strong relationship between the benefits employees receive from using tagging tools and their creation and sharing of tagged content. Specifically, the following factors showed a significant impact on employees’ creation and sharing behavior, specifically their attitudes towards and intentions to create and share tags: perceived ease of use, perceived usefulness, social presence, and pro-sharing norms. For researchers, the paper offers an opportunity to further study knowledge-sharing behavior regarding social media technologies. The findings should motivate practitioners to inject these tools with a social aspect so that employees are encouraged to share content.     

Understanding sport event volunteers’ continuance intention: An environmental psychology approach

The purpose of this study was to investigate influences of environmental and personal factors on volunteers’ behavioral intention. More specifically, the authors examined the relationships among work climate, intrinsic motivation, attitude, emotional exhaustion, and continuance intention through the lens of environmental psychology model. Survey forms tapping the interested outcomes were collected from 924 volunteers of a national sporting event in China. Results of structural equational modeling supported all hypothesized relationships, except the negative relationship between emotional exhaustion and continuance intention. This study expanded the understanding and application of the environmental psychology model in the context of volunteerism in sport.     

Satisfaction and post-purchase intentions with service recovery of online shopping websites: Perspectives on perceived justice and emotions

This study explores post-recovery satisfaction and post-purchase intentions with service recovery of online shopping customers from the perspectives on perceived justice and emotions based on twenty scenarios that combine five service failures and four recoveries. Analytical results indicating that in addition to enhancing post-purchase intentions and post-recovery satisfaction among customers, distributive justice increases positive emotions and decreases negative ones. Additionally, procedural justice enhances post-recovery satisfaction as well as increases positive emotions and decreases negative ones, while interactional justice only increases post-recovery satisfaction of customers. Moreover, while positive emotions increase post-recovery satisfaction, and vice versa. Post-recovery satisfaction positively affects post-purchase intentions. Results of this study provide a valuable reference for operators and managers of online shopping websites.     

网站特征对消费者口碑传播意愿的影响机制研究

伴随着互联网+与体验经济时代的到来,体验营销在网络购物中的作用更加突出,很多电子商务网站日益重视体验营销在吸引消费者方面的作用。以淘宝购物网站为研究背景,基于心流体验视角,分析电子商务网站特征对消费者口碑传播意愿的影响。通过建立理论模型、收集并分析调研数据,结果表明,社会交往性、内容有用性、娱乐休闲性有助于提升消费者网购过程中的心流体验,进而形成网络口碑,而心流体验在不同的网站特征与口碑传播之间起着不同的中介作用。研究结论为电子商务网站有效地刺激消费者口碑传播提供了一定的理论依据。     

大学本科生创业意愿影响因素实证分析——来自江西J高校的调查

构建影响本科生创业意愿8因素假说模型,在问卷调查数据基础上,运用loot模型对该假说模型进行验证分析。根据实证结果将8因素假说模型修正为7因素模型。研究表明,影响本科生创业意愿的7个因素分别是个性特质、家庭住址、创业动机、创业环境认知、社会实践经历和就业压力认知。并根据研究结论对高校创业教育提出了相应的对策建议。     

文学翻译中汉语独特文化意象英译的最佳关联——《浮躁》英译本个案分析

根据关联翻译理论,以《浮躁》英译本为个案,探讨汉语独特文化意象英译的翻译方法。研究表明,当原文读者的认知语境在译文读者的认知语境中缺失的情况下,译者只要根据上下文语境推导出原文作者的交际意图,通过直译加注、舍去形象意译或者转换形象都可使译文达到最佳关联。     

家族企业传承意愿、伙伴间信任关系与网络战略选择

经过三十多年的快速发展,我国家族企业正在进入传承的高峰时期,而家族传承是家族企业最显著的特征之一;网络战略是家族企业成长的重要方式和策略选择。采用对浙江和重庆家族企业的调查数据,实证检验家族传承意愿对家族企业网络战略选择的影响,并分析伙伴间信任关系在家族传承意愿与家族企业网络战略选择之间的中介作用,结果表明：（1）家族传承意愿正向影响家族企业网络中心度和密度,负向影响网络关系持久度和开放度;（2）伙伴间信任关系在家族传承意愿与家族企业网络中心度之间起完全中介作用,而在家族传承意愿与家族企业网络密度之间起部分中介作用。家族企业网络战略选择应与家族传承意愿相匹配,着力培育相互信任的伙伴关系,并加强对伙伴间关系的维护和管理。     

大学生参与休闲体育行为意向模式研究

探讨影响大学生参与休闲体育行为意向的因素,采用问卷调研法对354名大学生进行测量,将影响大学生参与休闲体育的因素,运用计划行为理论与线性结构方程式统计分析,找出影响大学生参与休闲体育行为意向构面的影响力度。实证结果:态度、主观规范和知觉行为控制对行为意向有直接的显著影响,可以解释其参与休闲体育行为意向的0.37;情感性信念和工具性信念对态度有显著影响,可以解释其参与休闲体育态度的0.22;主体群和次体群对主观规范有显著影响,可以解释其参与休闲体育主观规范的0.35;便利条件和自我能力对知觉行为控制有显著影响,可以解释其参与休闲体育知觉行为控制的0.68。研究提出了提高大学生参与休闲体育的行为意向策略。     

试论不同年龄段女性体育锻炼价值取向

本文以世界卫生组织将女性一生分为7个年龄段为依据，从不同年龄段女性的生理、心理特点出发，探述女性体育锻炼的价值取向。     

对我国体育院校足球专项班学生学习裁判动机的研究

就目前中国足球裁判员队伍建设的热点,把全国部分体育院校足球专项班作为研究对象,通过调查问卷法、个人访谈法,结合图像、资料、数据的统计和分析,对足球专项学生学习裁判动机进行研究。