交流与合作:普通高校发展的重要环节

交流和合作是普通高校发展的重要方面。普通高校内外交流还存在一些问题和矛盾。加强普通高校与国内外优势院校，与企业和社会之间的交流与合作，以及学校内部的有效交流合作是努力的方向。     

Establishing the structure of reality for an industry: model and anti-model arguments as advocacy in Nike's crisis communication

This study illustrates the potential role of model and anti-model arguments in organizational crisis communication. Specifically, model and anti-model arguments are described as a strategy for moving the focus of a crisis from an organization to its industry. Model arguments enable organizations to establish their corrective action as industry standards that merit imitation. Conversely, organizations can set minimum standards for their industries with anti-model arguments. Phil Knight's May 12, 1998, speech announcing Nike's new initiatives in global manufacturing is analyzed as a case study. The essay concludes that model and anti-model arguments can suspend criticism of the organization, create the foundation for a return to industry prominence by the organization, and establish proposed new industry standards that are favorable to the organization.     

Teacher e-mail message strategies and students' willingness to communicate online

In light of the prevalent use of e-mail between teachers and students, researchers have highlighted the need to assess its uses and effects. Relying on the research and thinking of teacher immediacy and extra-class communication, we developed a scale that measures those e-mail message strategies that influence students' willingness to communicate online with their teachers. Next, we isolated those reasons that students use e-mail to interact with their teachers: (1) to clarify course material and procedures, (2) as a means of efficient communication, and (3) for personal/social reasons. Finally, we examined student characteristics such as gender and ethnicity, and history of e-mail use that may (or may not) influence their attitudes toward e-mail exchanges with teachers.     

关于我国高校篮球赛事传播的若干思考

运用传播学的基本原理,分析了我国高校篮球赛事传播的内容与途径以及当前传播的状况,提出一些建议,希望能为高校有关部门进行篮球赛事的传播与发展高校篮球运动提供参考。     

Relational Maintenance Strategies During the Post Sex Time Interval

The present study contributes to a growing line of research exploring the role of post sex communication in building and sustaining romantic relationships. More specifically, this study explores the use of relational maintenance strategies during the post sex time interval (PSTI). One-hundred and fifty-two individuals completed surveys after sexual activity and indicated the relational maintenance strategies they enacted during the PSTI. Results revealed that individuals enact the strategies of positivity and assurances to the greatest degree during the PSTI. Furthermore, extending the post sex disclosures model, results revealed that orgasm predicted differences in the use of assurances during the PSTI and that the strategy of assurances mediated the association between orgasm and several relationship outcomes (i.e., liking, commitment, control mutuality, and satisfaction). These findings suggest that individuals may use the PSTI as a time to reinforce their commitments to their partners, and that such behavior is associated with characteristics of the sexual episode and relationship outcomes. The implications of these findings for research on relational maintenance and post sex behavior are discussed.     

用CSocket类实现点对点通信

本文简要介绍了在VC＋＋中网络编程的几种方式及通信协议，重点讲解了在VC＋＋中使用CSocket类按照二进制数据格式点对实现点通信的一种简单方法。     

Domesticating Computers and the Internet

The people who use computers and the ways they use them have changed substantially over the past 25 years. In the beginning highly educated people, mostly men, in technical professions used computers for work, but over time a much broader range of people are using computers for personal and domestic purposes. This trend is still continuing, and over a shorter time scale has been replicated with the use of the Internet. This paper uses data from four national surveys to document how personal computers and the Internet have become increasingly domesticated since 1995 and to explore the mechanisms for this shift. Now people log on more often from home than from places of employment and do so for pleasure and for personal purposes rather than for their jobs. Analyses comparing veteran Internet users to novices in 1998 and 2000 and analyses comparing the change in use within a single sample between 1995 and 1996 support two complementary explanations for how these technologies have become domesticated. Women, children, and less well-educated individuals are increasingly using computers and the Internet and have a more personal set of motives than well-educated men. In addition, the widespread diffusion of the PC and the Internet and the response of the computing industry to the diversity in consumers has led to a rich set of personal and domestic services.     

计算机实验室管理系统安全策略探讨

本文讨论了计算机实验室管理系统中安全方面存在的问题，并从服务器安全、网络安全、数据通信安全和数据库安全等几个方面进行了分析研究，提出了防止计算机实验室管理系统中数据被非法窃取、篡改的几种安全措施，消除了计算机实验室管理系统中潜在的安全隐患问题。     

基于nRF401/nRF403的公交车电子候车牌设计

论述了公交车电子候车牌的工作原理，设计出一种可行的设计方案，它是由一台PC机、多个无线收发模块及以单片机为核心的显示电路构成的一个局部无线网络。论述了单片机与无线收发模块的硬件接口设计，点对多点无线通信协议的编写，点对多点无线通信系统的软件设计，并对该系统的实现原理和主机端模拟行车路径进行初步论述。     

基于LabVIEW串行通信系统的开发

虚拟仪器是由软件实现的．其软件开发平台是LabVIEW。VISA是在所有LabVIEW工作平台上控制VISA、GPIB、RS-232以及其他种类仪器的单接口程序库，通过LabVIEW平台中的VISA模块编写控制程序，可以进行仪器控制。本文以串行通信为例．用LabVIEW构建仪器控制进行串行设备通信．在虚拟环境中使用VISA功能模块向串行设备读写数据，缩短了项目开发周期，提高了开发效率。