A Classroom Exercise to Examine the Trade‐off between Mission Capacity and Life Cycle Cost

This article presents a classroom exercise, centered on a simulation that has been used for 4 years in an MBA program to help students develop an understanding of the trade‐offs involved in managing capital assets in the public sector. Though often ignored in business schools, mission is a key criterion that must be considered when managing such assets, and acts as a surrogate for profit. The case presents a rich environment in which the impact of cost reductions (or additional investments) on mission can be quantified, and trade‐offs can be assessed and discussed. It gives students a chance to develop creative ideas for process improvement, and provides sufficient data for them to analyze the impact of their suggestions in a rigorous way.     

《红楼梦》中的概念隐喻研究

概念隐喻是以一个认知域的经验来说明或理解另一个认知域的经验,用源域的某些特点来映射目标域,从而使目标域的理解变得简单。《红楼梦》语言描写中的一大特色就是使用隐喻。文章从概念隐喻的三个维度：结构隐喻、方位隐喻和本体隐喻来分析和阐释《红楼梦》中的概念隐喻,以期发现这些概念隐喻的具体类型,解释它们发生的内在过程。     

互联网金融借贷平台的法律问题研究:以P2P为例

本文主要通过介绍互联网金融P2P借贷发展的概念,详细分析了互联网金融最具代表性的P2P网络借贷平台最近的发展状况及其带来的各种法律风险。然后运用国内外互联网金融理论对我国P2P网络借贷平台的现实问题进行具体阐述,提出一系列完善法律制度、建立完善互联网金融体系的建议。     

基于马尔可夫模型的风险型客户预测与管理

客户是企业的重要资产之一,是企业实现利润的源泉。客户关系的发展形成一个完整的生命周期,处于生命周期形成阶段的客户往往要消耗较多的资源却甚少为企业创造价值,企业的投入具有风险性。本文对风险型客户发展过程中的特点进行分析,同时提出基于马尔科夫模型的风险型客户预测方法,掌握风险型客户在市场竞争过程中的市场占有率信息,从而为企业的战略决策提供支持。     

Financial information management for university departments,using open-source software

This paper presents a model to analyse the different outcomes generated by the application of Task-Technology Fit (TTF) theory to economic and financial information management in university departments. This model extends that proposed by Goodhue (1995), in two ways: (i) a key role is played by the manager in designing the technology and in performing the task in question. Both of these aspects can be modified, depending on the evaluation made of a series of characteristics (or dimensions) inherent to the model. (ii) The free dissemination of the source code of the application not only allows the transfer of knowledge, but also creates virtual communities which, through collaborative work and the exchange of experiences, can achieve a better fit of the technology to the task at hand. This model has been introduced in several departments at the University of Granada (Spain), and evaluated in terms of the results obtained at both individual and group levels. This evaluation was conducted by means of in-depth interviews with departmental managers.     

信息化水平、盈利能力与“第四利润源”——来自中国工业行业层面的经验证据

基于2005²010年中国37个工业行业面板数据,对中国工业信息化水平与盈利能力的互动关系进行了实证考察。结果表明:我国工业信息化水平与盈利能力在长短期内均表现出显著的双向因果关系,且具有相互促进的累积循环效应,从而为"第四利润源"理论提供了实际证据。进一步研究发现,在"第四利润源"的驱使下,企业往往会更加注重自身信息化水平的提升,即存在一定的反哺效应;中国工业信息化水平与盈利能力的互动关系因行业差异而表现出显著的异质性特征。     

基于Noisy-or gate 和贝叶斯网络的研发项目风险评估方法

在没有充足样本数据时,为有效地管理各种风险,本文提出了一个全新的研发项目风险评估模型,这个模型主要是基于Noisy-or gate 和贝叶斯网络进行评估。该模型在贝叶斯网络节点满足构成Noisy-or gate模型的前提下,利用历史数据或专家判断得到有效的网络参数,进而推断出每一项风险因素发生的概率,结合风险影响权重得到综合风险影响值,并对比得到高风险因素,为风险管理提供依据。通过与AHP方法评估结果对比表明,该模型可以准确地评估研发项目的风险,从而提高风险管理的效率。     

Multi-stage Internet public opinion risk grading analysis of public health emergencies: An empirical study on Microblog in COVID-19

In the period of Corona Virus Disease 2019 (COVID-19), millions of people participate in the discussion of COVID-19 on the Internet, which can easily trigger public opinion and threaten social stability. This paper creatively proposes a multi-stage risk grading model of Internet public opinion for public health emergencies. On the basis of general public opinion risk grading analysis, the model continuously pays attention to the risk level of Internet public opinion based on the time scale of regular or major information updates. This model combines Analytic Hierarchy Process Sort II (AHPSort II) and Swing Weighting (SW) methods and proposes a new Multi-Criteria Decision Making (MCDM) method – AHPSort II-SW. Intuitionistic fuzzy number and linguistic fuzzy number are introduced into the model to evaluate the criteria that cannot be quantified. The multi-stage model is tested using more than 2,000 textual data about COVID-19 collected from Microblog, a leading social media platform in China. Seven public opinion risk assessments were conducted from January 23 to April 8, 2020. The empirical results show that in the early COVID-19 outbreak, the risk of public opinion is more serious on macroscopic view. In details, the risk of public opinion decreases slowly with time, but the emergence of important events may still increase the risk of public opinion. The analysis results are in line with the actual situation and verify the effectiveness of the method. Comparative analysis indicates the improved method is proved to be superior and effective, sensitivity analysis confirms its stability. Finally, management suggestions was provided, this study contributes to the literature on public opinion risk assessment and provides implications for practice.     

基于开源技术的软件工程课程体系改革探索

分析了软件工程专业课程体系设置的现状、开源软件的优势以及社会对开源软件人才的需求,提出了建设基于开源技术的软件工程课程体系的思路,并在教学实践中进行了课程改革探索。     

北京秋季大气挥发性有机物及相关污染物特征分析

综合分析北京地区典型秋季挥发性有机物（VOCs）及各相关污染物的污染水平以及日夜变化趋势,说明VOCs的组成和浓度特征.VOCs平均小时浓度为54.6ppb,其中,非甲烷碳氢化合物（NMHCs）为38.0ppb;含氧挥发性有机物（OVOCs）为10.4ppb.通过对VOCs特征组分的日夜变化和特征比值（E/E和B/T）的分析,发现研究区域大气老化现象明显,且受机动车尾气影响显著.结合后向气流轨迹分析和对采样期间正午时段的B/T值特征的解释,印证了以上结论.