客户化大生产形成的理论研究

分析了个性化需求形成的理论基础，从制造过程投入要素的认识演进、制造业价值趋向的变化和制造战略重点的转移第三方面探讨了客户化大生产的形成趋势，研究了大客户化生产形成的理论基础和形成方式。     

大规模定制企业快速反应能力的模糊综合评价研究

快速反应能力是大规模定制企业的核心能力。本文通过分析影响大规模定制企业快速反应能力的主要因素，建立了合理的指标体系。同时运用模糊综合评价法定量计算出各指标的快速反应能力评价值，为确定关键因素，提高企业的快速反应能力提供了理论依据。     

企业竞争情报系统定制之前期规划调研

竞争情报越来越受到企业的重视。但是迄今为止,还没有出现一个对所有行业企业普遍适用的竞争情报系统,真正能够发挥作用并为企业带来效益的,必须是有针对性的为该企业量身定制的竞争情报系统,因此企业竞争情报系统定制前期的情报规划调研工作非常重要。本文主要从用户实力与需求、情报内容采集、情报加工方法、情报输出产品与功能、构建系统框架时可采用的先进理念、系统设计特点几方面的情报调研工作展开探讨,期望起到抛砖引玉的作用。     

Study on customization process and application via Internet

1. Introduction With the developments of economy and technologies, the consumption modes have gradually shifted frompopular needs to individual needs [1]. The trend of market dispersing is more obvious than before. The competitive focus of modern enterprises is how to provide individual services for the customers and how to satisfy them.Enterprises must shift their production mode from mass production to mass customization to satisfy customerseconomically and quickly. In this aspect, foreigne…     

3D打印制造模式与运行框架研究

基于对3D打印技术应用和制造模式演化的梳理与总结,着重探讨3D打印对制造模式和组织变革的影响,阐述3D打印制造模式的概念模型,最后提出未来3D打印制造模式的运行框架。3D打印制造模式的核心在于"个性化定制"和"社会化制造",将顾客全程参与的理念融入到企业的价值链,通过重新定义顾客、设计师和企业的角色来实现资源整合、价值增值和知识创新,增强企业竞争优势。     

大数据赋能的C2B个性化定制价值共创机制创新

基于尚品C2B个性化定制模式创新案例,应用动态能力理论,研究大数据赋能的C2B个性化定制价值共创机制创新,结果显示：C2B个性化定制价值共创包括价值形成、价值传递、价值实现三个阶段。产品大数据资源积淀,可促进企业对用户个性化需求的精准解读,赋予企业C2B供需对接动态能力;订单大数据资源联结,可促进企业对用户个性化需求的实时协调,赋予企业C2B资源协奏动态能力;生产大数据资源聚合,可促进企业对用户个性化需求的并行响应,赋予企业C2B协同制造动态能力。C2B供需对接动态能力,推动用户个性化需求定位和企业个性化方案制定,驱动C2B个性化定制价值形成;C2B资源协奏动态能力,推动用户个性化需求分配和企业个性化方案分享,驱动C2B个性化定制价值传递;C2B协同制造动态能力,推动用户个性化需求满足和企业个性化方案落地,驱动C2B个性化定制价值实现。研究结论可为大数据背景下制造企业实施C2B个性化定制模式创新提供指导     

The role of institutional entrepreneurship in building digital ecosystem: A case study of Red Collar Group (RCG)

Institutional entrepreneurship has increasingly played a critical role in successfully achieving organizational transformation, especially one that involves building a digitally enabled ecosystem. However, despite fruitful research on institutional entrepreneurship, it is still not clearly understood how one might successfully achieve organizational transformation. Thus, our study aims to disambiguate this black box by examining the case study of Red Collar Group (RCG), a market leader in making custom made suits. The findings of this case highlight the significant role played by institutional entrepreneurship in achieving organizational transformation. It highlights that institutional entrepreneurship is evident in different modes of action in the transformational process of building the digital ecosystem.     

考虑在线定制的双渠道供应链决策

为研究线上定制对制造商和零售商利润以及产品价格的影响,建立制造商在线上渠道提供定制产品、零售商在线下渠道提供标准产品的双渠道供应链模型,利用Stackelberg博弈求出制造商和零售商的最优决策,并与常规双渠道供应链相比,分析定制程度和交付时间的影响。结果表明:与常规双渠道供应链相比,提供线上定制产品对制造商和零售商都有利;交付时间越长,线上定制产品价格越低;线上产品定制程度越高,制造商的利润越低。     

Moderating effects of collectivism on customized communication: a test with tailored and targeted messages

A growing body of research has shown that customized messages have certain advantages over non-customized ones such as being more memorable and more persuasive. However, most prior studies tested customization effects with American participants only. It remains a mystery in the literature how people from other cultures may process customized messages. The current article examined the effects of two types of customized information, tailored and targeted, through two studies. Thirty Chinese working professionals and students in the US participated in study 1 and 56 Asian students in Hong Kong participated in study 2. In both studies, participants' tendencies toward collectivistic and individualistic cultures were measured. It was found that more collectivism-oriented participants generated higher recall and more favorable attitudes toward targeted messages, whereas less collectivism-oriented participants generated higher recall and more favorable attitudes toward tailored messages.     

Privacy and Library Public Services: Or,I Know What You Read Last Summer

SUMMARY

The privacy and confidentiality of library use are often at odds with efficiency in and customization of library public services. When librarians make decisions about services and privacy, they should consider strategic approaches to defining and discussing privacy and become familiar with the law of library privacy and their ethical commitment to privacy in library use. A wide range of library services and efficiencies threaten privacy and introduce the potential for secondary uses of personally identifying information collected by the library. Market failure for privacy weakens the value of consumer surveys and consent as substitutes for librarians' choices between privacy and services. Compromises such as those outlined by the ALA Intellectual Freedom Committee offer reasonable approaches to libraries and librarians struggling with the uncertainties that characterize the challenge of meeting both service and privacy interests.