MAKING TELEVISION HISTORICAL

This article considers the role of cultural memory in the interpretation of a long-standing television programme by analysing the development of cultural memory on the Eurovision Song Contest (ESC) on Finnish television and print media from 1961 to 2005. Following a cultural historical approach to television history, the article identifies four memory discourses on the ESC: Eurovision history as a national narrative of disappointment (from the 1960s onwards); histories of decline (from the 1970s onwards); the ESC as part of a national heritage of popular culture (from the 1980s onwards); and camp readings of Eurovision history (increasingly in the 2000s). The case study illustrates how even a live television event like the ESC, although not explicitly concerned with history, produces a wealth of memory discourses. The article also shows how the ESC has been commemorated increasingly since the 1980s, anticipating the current memory boom in television culture.     

基于FMS的实时视频答疑系统的设计与实现

目前,网络教育中的视频答疑系统在使用时,需安装相应的客户端软件或插件,给学习时间、场所不固定的学习者带来不便。本文采用FLV流媒体格式,设计与实现了基于Flash Media Server的实时视频答疑系统,取得了较好的应有效果。     

传播学视角下的城市文化建筑设计与传播策略研究

信息时代到来,以互联网移动终端为主要传播途径的社会信息共享效率大大提高,大众需求也随之提升。大量城市网红建筑及“打卡点”的出现表明建筑设计传播过程已不能忽视当下新媒体传播环境对其造成的影响。这些建筑作为城市文化的重要传播载体,成为社会公众与城市文化生活联结的“桥梁”。运用传播学理论对建筑设计传播过程进行解读,以与公众社会生活联系最紧密的城市文化建筑为研究对象,基于传播学理论提出以建筑功能与形式统一为底线,通过建筑外界面视觉感官建立第一印象,通过建筑文脉符号加快信息传播及接收速度,通过开放公共的内部空间体验加固信息传播效果,通过数字技术手段丰富建筑信息的表达方式和公众感官体验。最后提出适应新媒体传播环境,积极运用多样化的拟态传播环境促进建筑信息传播效率的策略。     

微信时代背景下的高校思想政治教育工作对策研究

微信作为一种具有独特服务和社交功能的全新网络媒体,受到大学生的喜爱,但它的出现深刻影响大学生的思想道德和行为习惯,对高校的学习风气产生较大影响,增加了高校思想政治教育工作的难度。本文首先分析微信给高校思想政治教育带来的挑战,进而探究微信时代背景下高校思想政治教育的新方法、新途径和新形式。     

Antecedents and consequences of social media fatigue

Prior literature suggests that social media users are increasingly experiencing social media fatigue. Only recently have scholars undertaken empirical studies to investigate its antecedents and outcomes to better understand the impact of fatigue on social media users. To further this understanding, the present study has conducted a cross-sectional survey with 1552 users. The Stress-Strain-Outcome (SSO) theoretical framework is applied to examine if privacy concerns, self-disclosure, parental mediation strategies, and decrement in academic performance due to social media use correlate with social media fatigue. Two forms of fatigue are considered, namely, fatigue due to social networking site (SNS) and mobile instant messaging (MIM) use. The study results suggest that privacy concerns, self-disclosure, parental encouragement and worry significantly and positively correlate with SNS and MIM fatigue. Parental permission and parental monitoring are either not or lowly associated with fatigue. In addition to this, SNS and MIM fatigue positively correlated with the tendency to experience academic decrement due to social media use. The antecedents and consequences of social media fatigue were similar for SNS and MIM users. Moreover, students perceived their parents to be more open to their MIM use, and they had higher self-disclosure in MIM than in SNS. The study concludes with significant implications for practitioners, policy makers as well as service designers.     

强非局域介质中超高斯型光束的传输特性

运用变分法研究了傍轴超高斯型光束在强非局域非线性介质中的传输特性,得到了傍轴超高斯型光束各参量的近似演化方程、一个势函数以及一个临界功率;求出了傍轴超高斯型光束各参量的近似演化表达式;并通过分析得到当初始功率等于临界功率时,可以获得稳定的超高斯型空间光孤子;对于一般情形,傍轴超高斯型光束束宽则作周期性的压缩或展宽变化.     

浅谈体育传播媒介中的性别偏见

随着我国体育事业和传媒事业的蓬勃发展,在体育传播媒介中却缺乏对两性均衡的贡献报道。本文通过对报纸、电视和网络中男女体育报道的文字及图片数量等研究分析,发现体育传播媒介中存在着性别偏见,而造成这种偏见的原因具有深层次的。     

大众传媒中女性形象塑造的跨文化解读

大众传媒中女性形象的建构有其深沉的文化内涵.媒介传播中女性形象的传统文化象征反映了性别文化作用于社会生活以及性别制度作用于时代文化的一些典型特征,它们与不同历史文化背景中的社会生活和价值观有着不可分割的联系.     

三网融合时期河北省舆论宣传对策探究

随着三网融合的深入开展,开创了一个自媒体时代,媒介环境、新闻样式、传播者角色、受众角色都发生了变化。河北省三网融合时期舆论宣传工作可以从以下四方面入手,通过整合媒介资源,构建良好宣传环境;作为政府应加强引导,应对传播变化;作为媒体应转换角色,提供话语平台;作为公众,应努力提高媒介素养,强化自媒体把关人。     

广告中的女性形象分析

目前研究人员普遍认为现代广告在女性形象的塑造方面存在着刻版化和歧视女性的现象。本文试图通过对现代广告中女性形象的分析,探讨这一问题,并指出大众传媒特别是女性媒体人应该如何解决这一问题。