‘WHAT DO YOU EXPECT OF THIS FRIEND?’

In Canada during the pre-television era, the perception of radio as an intimate medium profoundly affected the way people ordered their listening, production, performance and discussion of programming. With evidence drawn primarily from Canadian archival sources, this paper contends that radio's perceived intimacy deeply troubled those who considered themselves responsible for the physical and cultural welfare of listeners, and that Canada's early broadcasting experience provided a particularly good example of how worry could become action. Though thinking about intimacy had helped broadcasters before the mid-1930s to understand the function of radio in relation to other media, it also led the Canadian Broadcasting Corporation (CBC) after its formation in 1936 to scrutinize and control commercial and unsponsored programming, advertising and public service messages alike. The CBC's self-assigned stewardship role – a reaction to plentiful and popular American programming and an emulation of the British Broadcasting Corporation and European services – pushed it toward protecting children and other listeners thought to be gullible or sensitive from programmes that abused the intimate relationship by stepping beyond established boundaries of taste or threatening the Corporation's ‘civilizing’ role.     

RFID Technology in the Library Environment

ABSTRACT

After surveying historical and current uses of Radio Frequency Identification (RFID) systems, the authors discuss the various technological components necessary for implementing RFID in libraries. The paper concludes with a discussion of nine issues that librarians should consider before purchasing an RFID system.     

Is RFID Right for Your Library?

ABSTRACT

RFID technology is taking off in libraries at an increasingly rapid pace. Though there are few libraries employing this technology today, the benefits are great. The cost is still prohibitive however. This article discusses some of the benefits and drawbacks to RFID to provide information for librarians that will be useful when deciding if the technology should be employed.     

A Conversation with Leslie Weir

Leslie Weir talks about her career in librarianship, librarianship in general, and the development and governance of consortia, portals, digital initiatives, and open access in Canada. She discusses, among other things, CARL, Scholars Portal, OCUL-IR, CRKN, and Canadiana.org. in light of access to electronic resources.     

Business perceptions and satisfaction with e-government: Findings from a Canadian survey

This paper examines business perceptions and satisfaction with e-government. Survey data is analyzed from businesses across Canada to determine their use of e-government and their perceived satisfaction with this technology for public service delivery. There are three research questions of this paper: 1) Are there significant differences for businesses that use the internet to contact government compared to those that do not? 2) Is there is a relationship between having a more positive perception overall by business of government and e-government satisfaction? and 3) Is there a relationship between businesses having input into regulatory changes, essentially being inclusive of business in the regulatory process, and e-government satisfaction? The results from the statistical models indicated that all three questions were confirmed. The findings of this study imply that governments should try to understand the business environment. A more positive attitude by business towards government, and being more inclusive of business in regulatory changes, leads to greater e-government satisfaction.     

Promoting gun trigger-lock use: insights and implications from a radio-based health communication intervention

A radio public service announcement (PSA) focusing on the danger to children from an unlocked and loaded gun was designed and aired 340 times on three radio stations in one Michigan county. At the end of the message, individuals were given a toll-free number to call to receive a free gun trigger-lock. Three surveys were used to assess the effectiveness of this intervention: a general population telephone survey, an automated telephone survey, and a follow-up mail survey. Approximately 20 percent of individuals in the general population heard the PSA. There was a significant increase in uncued knowledge of the locking-related gun-safety practices in the treatment county between time one and time two. Further, individuals in both counties had very high levels of self-efficacy and response efficacy, moderate levels of perceived severity, and very low levels of perceived susceptibility at both points in time. Seven-hundred and ninety-nine individuals called the toll-free number to receive a free gun trigger-lock; or approximately 17 percent of gun-owning households exposed to the message. The majority of callers were males who owned guns primarily for hunting purposes and who planned to use the lock themselves. Follow-up survey results indicated that individuals were using the gun trigger-locks, and that they believed using gun trigger-locks was an easy and effective way to prevent gun injuries. Insights and practical implications of these findings are discussed.     

泉州闽南语广播媒体听众调查与广告策略探究——以《刺桐之声》频道为例

《刺桐之声》频道是闽南语方言广播的节目,是用闽南乡音、乡情连结海峡两岸的交流平台,具有独特的魅力和深厚的文化底蕴,这是电台与其他广播频道及其他媒介进行差异化竞争的核心资源。本文对频道目前的广播听众人群特征、听众收听行为和广告收听行为进行实证调查研究,充分了解听众需要的产品信息、了解听众能够接受的广告播放频次、时长等信息,对电台的广告经营策略,将有一定的借鉴作用。     

校园自动化广播系统的设计与实现

随着计算机的迅速普及,许多工作可以通过计算机来完成。自动化广播系统利用计算机自动操作,具有定时广播、自动开关机功能,完全无需人工操作。文中介绍了系统的设计思想和实现的关键技术。     

加拿大公共图书馆一瞥

用印度图书馆学家阮岗纳赞的“图书馆五原则”,检视加拿大公共图书馆标准化的服务体系,并以多伦多公共图书馆流通领域为例,介绍图书经费的来源、热门书籍的确定、逾期图书的罚款处理、馆际互借的操作流程和图书馆员工如何想方设法向成年人、老人和儿童提供精湛和优质服务。     

CTCS3仿真测试平台—RBC仿真子系统的设计与实现

本文对CTCS3级列控系统仿真测试平台中的RBC（无线闭塞中心）仿真子系统进行了研究,介绍了仿真子系统的结构,描述了关键功能的实现,如列车的管理、行车许可的生成;RBC的交接、数据库的建立与调入等。基于C＋＋ Builder6.0实现了仿真子系统的功能。