How online gamers’ participation fosters their team commitment: Perspective of social identity theory

Online games are highly popular applications. While online gamers actively participate in gaming teams, no study has yet explored whether gamers have sufficient teamwork knowledge and have accumulated sufficient team participation experience. These likely strengthen team commitment, but we do not know, indicating a research gap. Research filling this gap could shed light on useful means for enhancing gamers’ team commitment. Grounded in social identity theory, we theorize the mechanism that links gamers’ overall gaming team participation experience and overall gaming teamwork knowledge to their team commitment. We collect two-wave data from 344 online gamers that have played massively multiplayer online role-playing games (MMORPGs) and use structural equation modelling for data analysis. We find that overall team participation experience is positively related to gaming team identification, while overall teamwork knowledge is positively related to compliance with gaming team norms. Both team identification and norm compliance are positively related to gaming team commitment. This study is the first to clarify the mechanism underlying the impacts of overall gaming team participation experience and overall gaming teamwork knowledge on gamers’ team commitment. Our findings provide the practical insight that game designers should incorporate game features that require or reward gamers’ participation in gaming teams or enhance gaming teamwork knowledge, thus strengthening gamers’ team commitment.     

新闻学与传播学的学科特质比较分析

新闻学与传播学学科特质的比较问题非常重要,它是讨论新闻理论体系建构与完善的前提。本文提出结构性、交叉性和开放性是传播学的三大学科特质,主体性、理想性、实践指向性则是新闻学的三大学科特质,并据此建构了一个新闻核心理论模型。     

Satisfaction and post-purchase intentions with service recovery of online shopping websites: Perspectives on perceived justice and emotions

This study explores post-recovery satisfaction and post-purchase intentions with service recovery of online shopping customers from the perspectives on perceived justice and emotions based on twenty scenarios that combine five service failures and four recoveries. Analytical results indicating that in addition to enhancing post-purchase intentions and post-recovery satisfaction among customers, distributive justice increases positive emotions and decreases negative ones. Additionally, procedural justice enhances post-recovery satisfaction as well as increases positive emotions and decreases negative ones, while interactional justice only increases post-recovery satisfaction of customers. Moreover, while positive emotions increase post-recovery satisfaction, and vice versa. Post-recovery satisfaction positively affects post-purchase intentions. Results of this study provide a valuable reference for operators and managers of online shopping websites.     

在线作业管理系统的设计与实现

作为网上教学支持系统的一个子系统，在线作业管理系统为师生提供方便的在线作业管理环境，实现自动化和无纸化作业管理。在线作业管理系统的关键功能包括布置作业、提交作业、批阅作业、统计作业等。文中结合深圳大学在线作业管理系统，详细阐述在线作业管理系统整体结构和关键功能模块的设计与实现。     

The power of circulation: digital technologies and the online Chinese fans of Japanese TV drama

Focusing on the online Chinese fans of Japanese TV drama, this paper explores the way in which the fan subculture, in connection with digital technologies, has carved out alternative practices in the circulation, production and consumption of Japanese TV drama. As ‘minority audiences’ who are not targeted as the objects of capitalist interests, online Chinese fans invent spaces for Chinese transnational networking with self‐help and sharing, as a way of resisting the aloofness from marketing strategies of Japanese TV distributors in Asia. This case study reveals that the online Chinese fan clubs, the websites for downloads, pirated VCD markets, digital file conversion, and private VCD burning – all of these have linked endless networks for the digitalized circulation and consumption of Japanese TV drama. The online Chinese fans are guerrilla fighters in the politics of autonomy, network and low‐cost digital technology; they are attempting to break down time–space constraints and the official distribution hierarchy. Such fan practices shed light on the new trends of audio‐visual consumption via digitalization.     

Relationships among community interaction characteristics,perceived benefits,community commitment,and oppositional brand loyalty in online brand communities

To stand up for the brands they support, members of brand communities develop “oppositional brand loyalty” towards other rival brands. This study identifies how the interaction characteristics of brand community affect the perceived benefits of community members, and whether the perceived benefits cause members to develop community commitment, as well as the relationship between community commitment and oppositional brand loyalty. This study examined members of online automobile communities in Taiwan, and obtained a total of 283 valid samples. The analytical results reveal that interaction characteristics of brand community make members perceive many benefits, with “brand community engagement” being the most noticeable. Furthermore, hedonic, social, and learning benefits are the main factors to form community commitments. When members have community commitments, they will form oppositional brand loyalty to other rival brands. Based on the analytical results, this study provides suggestions to enterprises regarding online brand community operations.     

文摘索引数据库增值功能研究

文摘索引数据库除具有基本的信息检索功能,还具有增值功能。数据库在内容的增值上表现为资源的联系与整合,包括基于多种类型数据库的集成,基于全文获取的资源链接以及基于网络资源整合;在服务上的增值表现为服务的拓展和配套完善。目前研究开发数据库的增值功能,对国内数据库的发展和文献机构而言有着重要的现实意义。表2。参考文献3。     

我国高校图书馆网上参考咨询服务现状调查与分析

本文对国内高校图书馆网上参考咨询方式与手段的现状进行了研究分析，并探讨了网上参考咨询服务的发展方向。     

网络科技论文专家评价模型研究

网络科技论文专家评价模型定量指标有:被访次数、被引次数、被下载和打印次数、被转载次数、引文数量、链接数量和相关成果获奖次数等;定性指标有:权威性、准确性、新颖性、全面性和便利性等。可按一定的规范流程对专家评价模型指标进行量化处理。应按确定评价对象、确定专家评价团、确定评分标准、进行数据分析、写评价报告和收集反馈信息的流程实施专家评价模型。表1。参考文献3。     

略论“新闻关怀”主体应具有的意识

新闻工作者是新闻关怀活动的主体，应该具有一定的素质。这些素质表现为五种意识：责任意识、亲近意识、细节意识、调控意识、换位意识。