有符号数的补码速算方法研究

在计算补码的传统方法基础上,提出了一种快速准确的速算方法,并对其原理进行分析,给出了相应的例子说明,最后给出了该速算方法实现补码直接转换成原码的应用。     

The moderating role of cultural orientation in explaining temporal orientation of self-referencing

A psychological process called self-referencing justifies the use of ‘you’ statements in advertisements; the more an individual relates an ad to him/herself, the greater the likelihood of recall and favorable evaluation. Self-referencing can be differentiated based on the temporal dimension of the self being activated while processing advertisements: when people remember themselves in the past they engage in retrospective self-referencing whereas they engage in anticipatory self-referencing when imagining themselves in the future. The current study examined the moderating role of consumers’ cultural background (i.e. long-term vs. short-term orientation) on the effects of temporal orientation of self-referencing. A corollary of this premise is that the match between cultural time orientation and the type of self-referencing activated by an ad will increase the extent of viewers’ self-referencing as well as advertising effectiveness. Further, this study confirmed a mediating role of self-referencing in explaining the match effects. The findings inform the extant literature on self-referencing and also provide managerial implications for international advertising practitioners.     

Advantages and Limitations of Open Source Software for Library Management System Functions: The Experience of Libraries in India

The explosion of availability of information on the Internet requires that libraries evolve into value-added information providers, rather than mere curators of collections. Modern libraries need to stay relevant to a diverse, technologically savvy patron base and to facilitate and add value to the research community, while facing significant resource constraints. To face these challenges, libraries need to embrace digital technologies and library management systems (LMS) in order to work smart and achieve more with less. While LMS systems have been around for decades, libraries can explore the new frontier by embracing open source solutions, like open source software (OSS) library systems, which are free to acquire. They need to collaborate with computer experts and become technologically savvy to harness the full power of OSS solutions to meet the specific needs of the library and patron base. This article provides an overview of the availability, benefits, and drawbacks of various LMS systems and OSS variants, drawing from experiences in the present Indian context.     

方言电视新闻的发展瓶颈与对策

当前我国方言电视新闻遭遇三大瓶颈，即国家法律法规带来的政策瓶颈、语言障碍引起的传播瓶颈和新闻内容选择上的品质瓶颈。方言电视新闻节目要突破各类瓶颈制约，应加强对自身节目形态的历史地位的认识，在抓住本地老居民的同时，也尽可能多地争取外来新居民，还要牢牢树立“内容为王”的理念，在内容上做好文章。     

时代的热言——论《南方都市报》的新闻评论

《南方都市报》高度重视新闻评论,不但天天有社论,而且用两个版面刊发新闻评论,强化新闻评论与公众的需求和愿望的紧密联系,及时褒贬现实,评论公众关注和社会形成的热点蕴含的因素,满足公众和社会的需要,具有很高的新闻评论价值,极大地提升了《南方都市报》的品位和品牌。《南方都市报》的新闻评论还追求高端性与精英性的结合,刊发精英作者撰写的新闻评论,选取与公众利益密切相关的论题进行评论,显示出鲜明的广泛性和开放性的精英倾向,与流行的“公民写作”保持距离,代表着《南方都市报》追求高品位的旗帜。     

对支农资金来源和使用的几点思考

“三农”问题是我国现阶段亟待解决的重要问题,这一问题的解决需要大量的资金投入。在支农资金十分有限的情况下,应该扩大支农资金的来源渠道和提高支农资金的使用效率。     

一种自适应蚁群算法及其应用

蚁群算法是一种具有许多优良特性的新型算法,该算法具有较强的发现较好解的能力,但同时也存在容易出现停滞现象,收敛速度慢等缺点。在介绍基本蚁群算法的基础上,针对蚁群算法的不足,提出了一种自适应蚁群算法。该算法对蚁群算法中的信息素在更新过程中进行自适应调整。实验结果表明,该算法比传统的蚁群算法具有更好的搜索全局最优解的能力,并具有更好的收敛性。     

从对社交指示语的翻译看忠实原则的限度

从对社交指示语的翻译入手 ,论述了翻译的忠实性原则在实际的翻译过程中的限度 ,旨在说明翻译理论不应只探讨翻译的原则问题 ,还应该纳入语用学、逻辑学、语体学、美学等学科的研究成果 ,探讨语言系统之间的翻译限度等问题     

文化传递与直译

翻译离不开文化的传递，翻译的主要任务是在的文(target text)中再现原文(source text)的思想内容，促进文化交流。文章从分析东西方文化意义完全不同的两组对应词“龙”和“dragon”与“东风”和“west wind”入手，阐明了翻译中的直译是值得推崇的文化传递途径，其能保留原语文化，使读者感到新鲜生动；能丰富译语文化，扩大读者的知识视野：能促进文化交流，丰富和提高民族文化。     

基于短信息的知识查询系统

介绍了短信息服务在知识查询中的应用及系统总体的结构,应用自然语言理解技术对查询问句进行分析,通过运用概念网模型组织知识降低对查询语句理解的难度.对短信息处理流程及查询问句的分析进行了详细的介绍.