The Future of English

The unity of "unitary" English, subsuming "language" and "literature", has always been a central tenet of NATE thinking and a basic assumption of most progressive practice, and is now enshrined in the National Curriculum¹. In this article, however, Chris Davies makes the scandalous proposal that the time has come when "language" and "literature", radically transformed, would be better separated.     

年代统计学:超越人口统计学的市场营销战略

长期以来，企业通常利用年龄、收入、性别与受教育程度等基本的人口统计信息来进行市场定位并制定营销战略。     

Biodiversity for Beginners

Biodiversity is a difficult concept. It can be introduced to young children successfully, laying the foundations for further study in later years. This article describes one practical activity for 5‐ and 6‐year‐old children.     

Ubiquitous Computing in the Library:Indiana State University Library s Experience

1 Introduction New technologies and other developments haye changedthe information seeking behaviors of the academic communityand the general public.Nowhere is this more evident than inthe exponential growth of the World Wide Web and cellularphone usage.Responding to these user needs and newtechnologies,libraries are moving from being InformationWarehouses to becoming Information Portals.Full-text     

Creating Better Learners Through Learning Science: A Sample of Methods

This article proposes the incorporation of learning science into the programming and operation of public libraries. Learning science, a multidisciplinary field spanning cognitive science, psychology, neuroscience, economics, anthropology, and linguistics, has identified proven methods for enhancing learning at any age. The article highlights some of the tools and insights that are most relevant to libraries in their role as centers for informal learning.     

Reasons for Student Engagement in Extra-Class Communication

This study extends instructional communication research on extra-class communication (ECC) by presenting an integrative analysis comparing the explanatory utility of student- and instructor-oriented reasons for student engagement in frequent ECC. Results from 495 college students suggested that student-oriented reasons, specifically the relational and functional student motives, were the only significant, positive predictors of students’ perceptions of frequent ECC engagement. Other student motives (excuse making, participation, sycophancy) and perceptions of instructor approachability did not significantly predict perceived frequency of ECC engagement.