Understanding media and electronic dictionaries

As the first father and leading prophet of the electronic age,Marshall McLuhan’s media theory can present us a completely new approach towards the understanding of electronic dictionaries.In this paper,the author attempts to explore the interrelationship between major concepts of Marshall McLuhan’s media theory and electronic dictionaries.     

马歇尔计划赴美考察队与美国企业文化在英国的传播

马歇尔计划并不仅仅限于以促进自由贸易和恢复生产为核心的经济援助,它的主管机构经济合作署还十分重视以美国企业文化影响欧洲企业的经营方式。经济合作署资助大量英国生产考察队赴美国企业实地观察,这些专业考察队在对美国相关部门先进的生产和管理方式有了一定了解后,通过发布考察队报告、举办论坛等方式向本国传播美国的生产技术和管理模式。经济合作署实际上是希望通过这些考察队来展示美国的生产技术、管理经验和经营理念,并采用美国经验来解决西欧企业生产中面临的问题。可是,美国的生产方式和管理经验并不一定具有普世性,在推行上难以达到所期望的目标。     

媒介的直观--论麦克卢汉传播学研究的现象学方法

在“麦克卢汉研究”中，有关其思维方法的探讨是一薄弱环节。文章从哲学层面分析了麦克卢汉思维方法的特征，提出可将现象学取作一条对其思维方法加以解释的途径。     

从理解再到“理解”——对一些卫视“电视剧频道”定位正确性的哲学思考

从理解再到＂理解＂融会中西思想,以独特的思维方式,证实电视剧是电视媒介的天然选择,《易经》中蕴含的哲学思想＂运动过程＂,可以作为解读麦克卢汉思想的突破口,解释热媒介电影如何作为内容进入冷媒介电视的过程。     

Navigating Cyberspace: Vision, Textuality and the World Wide Web

This article is an examination of the language, structure and imagery of the World Wide Web. It argues that the Web is not just a rich source of information but offers new ways of seeing and engaging with the world. As well as a consideration of the nature of electronically mediated texts, it looks at the World Wide Web as a kind of meta-text itself which has mythopoeic resonances.     

冷战之源

二战后出现的美苏之间的冷战是20世纪上半叶世界政治、经济、军事等方面发展的必然结果。它实际上是以美、苏为代表的两种政治力量、两种社会制度和意识形态的根本对立,是美苏两极格局的斗争,是二战后两个超级大国为争夺世界霸权而进行的斗争。     

略论英尼斯与麦克卢汉学术思想的差异

哈罗德·英尼斯和马歇尔·麦克卢汉共同奠基了多伦多学派,但两人在学术方向、基本立场等方面存在明显的差异。英尼斯重视传播媒介对社会组织和文化的影响,麦克卢汉重视传播媒介对感知和心理的影响;英尼斯对媒介的技术发展持悲观主义态度,而麦克卢汉则充溢着乌托邦精神;在对待技术理性、大众传媒、美国等问题上,英尼斯持严厉的批判态度,而麦克卢汉则持肯定和认同的态度。这些明显的差异使得研究者甚至质疑"多伦多学派"这个概念的合理性。     

Mutatis Mutandis: Writing (After Derrida [After McLuhan {After Joyce}])

This essay plays Jacques Derrida and Marshall McLuhan off of one another and allows each to rub up against the other's voice. It will be argued that these works (which are rarely, if ever, read in conjunction) elicit underlying themes of each other, including similarities found in both their subjects and their reception. A connection via James Joyce will be discussed as well. The “writing” of non-books by Derrida and McLuhan, it will be argued, deconstructs communication form in a manner similar to Joyce, highlighting and applying to Derrida and McLuhan what Samuel Beckett once said of Joyce: “His writing is not about something; it is that something itself.”     

Foucault,Educational Research and the Issue of Autonomy

This article seeks to demonstrate a particular application of Foucault's philosophical approach to a particular issue in education: that of personal autonomy. The paper surveys and extends the approach taken by James Marshall in his book Michel Foucault: Personal autonomy and education. After surveying Marshall's writing on the issue I extend Marshall's approach, critically analysing the work of Rob Reich and Meira Levinson, two contemporary philosophers who advocate models of personal autonomy as the basis for a liberal education.     

基于效用函数下的需求函数的计量方法及应用

本文通过利用消费者在预算约束下的效用函数最大化,对求解出来的需求函数用最小二乘法进行计量分析,同时求出了消费者效用函数的具体表达式,并且文中通过实证说明采用此种方法的优势.