数字内容产品版权保护的演化博弈分析

[目的/意义]基于版权保护的演化博弈分析，有助于探究数字内容产品的原创主体对仿冒行为是否具有容忍度，以及不同仿冒水平下实施版权保护的策略选择，对规范数字内容产品市场主体行为具有一定指导意义。[方法/过程]首先借助演化博弈模型，分析原创主体与仿冒主体的利益演化过程，探究版权保护下原创主体对仿冒水平的容忍行为；然后通过细化博弈双方的利润函数模型，探究原创主体容忍度水平的决定因素。[结果/结论]原创主体对较小的仿冒水平存在一定的容忍度，对较高的仿冒水平零容忍。最大仿冒水平容忍度由仿冒交叉收益系数、收益模型常系数、产品研发成本系数和原创主体的产品研发努力水平倍数4个因素共同决定。     

图书馆借助新媒体传播科学文化的实践研究——以中国科学院文献情报中心“科学人讲坛”为例

[目的/意义] 以"科学人讲坛"在"新媒体+科学文化内容"方面的有序推进为主要案例，论述新媒体技术在图书馆科学文化传播活动中的具体应用，找到专业图书馆科学文化传播工作优势及发展方向。[方法/过程] 梳理"科学人讲坛"讲座内容、推送渠道及观看数据，通过数据分析影响科学文化传播效果的主要因素。[结果/结论] 新媒体及时、灵活、强互动等特性在科学文化传播工作中起到了良好的效果。图书馆的服务意识、丰富馆藏及科学人文精神与新媒体技术优势的结合，使科学文化传播工作中公众的参与兴趣得到了极大提升，拉近了科学与公众间的距离，提高了科学文化传播效果。     

Identifying the combinations of motivations and emotions for creating satisfied users in SNSs: An fsQCA approach

Social Networking Sites (SNSs) play an important role in our daily lives and the number of their users increases regularly. To understand how users can be satisfied in the complex digital environment of SNSs, this study examines how motivations and emotions combine with each other to explain high satisfaction. Users’ motivations comprise four attributes, entertainment, information, social-psychological, and convenience. Emotions are divided into their two main categories, that is positive and negative emotions. We draw on complexity and configuration theories, present a conceptual model along with propositions and perform a fuzzy-set qualitative comparative analysis (fsQCA). Through an empirically study with 582 SNSs users, we present eight combinations (configurations) of motivations and emotions that lead to high satisfaction, which highlight the role of high convenience, followed by entertainment and information motivations in being satisfied with SNSs. High satisfaction can be achieved both when positive and negative emotions are high and low, depending on how they combine users’ motivations. None of the factors are indispensable to explain high satisfaction on their own, instead they are insufficient but necessary parts of the causal combinations that explain high satisfaction. This study contributes in SNSs literature by extending current knowledge on how motivations and emotions combine to increase satisfaction, and by identifying specific patterns of users for whom these factors are important and influence greatly their satisfaction.     

Data Visualization as Participatory Research: A Model for Digital Collections to Inspire User-Driven Research

The emerging creative practices of digital collections are increasing in prominence thanks to the access to, and appeal of, data visualizations. Interactive data visualizations, such as a map, timeline, chart, graph, or artist’s rendering of data, enable users to pursue their own research interests within a collection and participate in new areas of research. Use of these data visualizations enhances the scope of the collection and enables a modern and diverse thematic collection to emerge. This article considers the question: Does the addition of data visualizations affect how users participate with a research collection? Impacts on collection development, application of user-centered design, and analysis of users’ exploratory strategies are discussed. Examples of data visualizations used in digital humanities projects and digital collections are presented as case studies.     

Best of both worlds or refusal to comply? The rich kids of Tehran on Instagram

ABSTRACT

This article offers a textual analysis and semiotic reading of the Rich Kids of Tehran's (RKOT’s) Instagram page. Contributing to scholarship on Iranian youth media practices, this article interrogates how the RKOT navigate urban and rural space to engage in everyday processes of resistance against global and local systemic oppression. Grounding their visual representations on Instagram in historical and cultural context, the author questions how and when quotidian actions are transformed into political transgressions when posted on social media. This article emphasizes the RKOT's agency in shaping their brand by analyzing representations of gender performance, intertextuality, and national identity on Instagram.     

长江大学社体专业大学生就业竞争力的现状分析

体育产业快速发展,就业岗位衍生新需求,知识型、技能型、创新型人才已经成为企业发展中的一支生力军。高校社会体育指导与管理专业的大学生在就业中核心竞争力不突出,社会对专业认可度依然不高,社体专业大学生的就业竞争力现状问题依然是体育学科领域关注的热点话题。本文从实践的角度,结合就业指导中遇到的问题,分析社体专业大学生就业竞争力的内涵、特征、存在的新问题等。     

电子书用户使用意愿影响模型构建与实证

[目的/意义] 探究用户使用电子书意愿的影响因素，以有助于电子书产业走出缓慢的发展困境。[方法/过程] 以UTAUT2、使用满足理论为基础，从需求满足和外部情景因素两个层面构建影响因素模型，并将需求满足细化为内容需求、社交互动需求和休闲娱乐需求3个测量变量。采用问卷调查方法收集有效样本1 013份，使用AMOS21软件对模型进行验证。[结果/结论] 研究发现，需求满足、阅读习惯、价格价值、社会影响对使用意愿有正向影响作用，而激励措施对使用意愿有负向影响作用，努力期望对使用意愿的影响不显著，并依据研究结果提出促进电子书产业发展的建议。     

论军队院校图书馆数字化特色馆藏建设

建设军队院校图书馆数字化馆藏要处理好在线获得与非在线获得、特色数据库与特色数字馆藏、信息组织中《中图法》与军事学科体系、军事信息与其他信息的关系。实行联采、统编、分藏是解决军队院校图书馆数字化特色馆藏问题的有效方法。参考文献4。     

国内数字图书馆建设的反思

在调查咨询的基础上,总结目前我国数字图书馆发展中存在的问题,探讨问题产生的原因并提出解决办法。     

论我国媒体与体育的合作态势及前景

运用文献资料法，讨论了电视、报纸、杂志和网络4种媒体与体育的关系；分析了各类媒体在开发体育市场过程中的特点；提出各类媒体的相应市场策略；揭示了各媒体与体育的合作态势及潜在的市场变化。认为，体育电视行业如何拓展盈利模式是当务之急；网络将是电视最强有力的竞争对手；体育报纸的转型已不可避免；体育杂志则应通过精致化和娱乐化来吸引读者。整合各种体育媒体资源，组成跨媒体平台，节约成本，获得更大的利润。是未来体育媒体的发展趋势。