消费时代澳门半岛滨水空间形态重塑

随着消费社会的深化发展,现代消费已成为影响城市空间形态演化的重要因素。以此为出发点,以消费文化的视角来考察城市空间,揭示20世纪80年代以来澳门半岛滨水空间形态的演化特征。研究表明:消费时代,城市主要根据经济诉求组织空间的生产,借助资本的熔铸,澳门半岛滨水空间建设呈现出博彩旅游化、高层豪宅化和空间巨构化等特征,并最终实现空间形态的重塑。在此基础上进行批判性反思,如城市消费空间与传统城市意象的协调发展、城市空间的阶级化和滨水空间的公共性等问题。     

Reimagining Newsroom Collaboration: How Two European News Nonprofits Are Inviting Citizens In

ABSTRACT

News nonprofits in the U.S. have been proliferating over 15 years as a way of addressing troubles in the business model for news. For these newsrooms, collaboration, with each other and with mainstream news, has emerged as a key way to build readership and attain relevance in a crowded media space. Still, past research has told us that the strong connection to mainstream news has constrained these organizations’ critique of journalism. In Europe, nonprofit news remains nascent and represents a response to declining trust in and engagement with journalism, and rising populism across the continent. Against this very different context, this study examines two players at the forefront of the European news nonprofit movement. It demonstrates the path dependency inherent in the origins of these organizations: In Europe, they are a response to a different societal change, and thus developed rather differently than did their peers in the United States, with a focus on redefining the idea of collaboration and the role of their audiences by seeing citizens as collaborators, both in the creation and in the dissemination of news. By seeing citizens as collaborators, not just readers, they work to empower and build news audiences as well as participants.     

Proclaiming Library Worth in a Program Prioritization Process at a Mid-Sized Public University

Abstract

In an economic climate when colleges can no longer presume that legislators see institutions of higher learning as tacit public goods, institutions around the country are facing budget cuts. This article presents a case study of the experience of a mid-sized public state university and its Library in a budget crisis undergoing a university-wide program prioritization process. The authors review the process of writing three reports on the Library’s value, along with the approach to engaging staff in the process including a retreat. This article raises questions about what every library should consider assessing and provide tools for libraries navigating similar terrain.     

试论理性预期理论与我国消费预期的改善

运用现代理性预期理论，分析我国消费行为的预期对我国消费需求的影响，提出改善消费预期的对策。     

体育营销中品牌社群的消费价值研究

体育营销堪称21世纪最有效的市场推广工具之一,而品牌社群的消费是体育营销的时代要求,成为企业现代化和成熟程度的重要标志。采用实证研究与规范研究相结合,定性研究与定量研究相结合,得出体育品牌社群的四大消费价值有益于为企业建立稳固的顾客群。     

赛事消费者分类与营销策略分析

体育赛事的消费者爱主体、客体等诸多因素的影响，在消费行为上表现出很大的差异性，在赛事消费需求影响因素分析的基础上。提炼出5种赛事消费者类型，并对其消费特征进行描述。指出赛事组织者要成功地推广赛事，必须对赛事有明确的定位，锁定赛事的目标消费群，并有针对性地采取营销策略。     

Turning a Service Learning Experience into a Model of Student Engagement: The Lighthouse Heritage Research Connections (LHRC) Project in Hong Kong

The digital shift has provided easy access to academic library users, and yet, the usage of archival collections continues to be low. At the same time, the need for innovation in library services for cultural heritage scholarship and its advancement is emerging. This paper outlines a library-led service-learning program that connects students with lighthouse artifacts, archival collections, scholars in global academia, and wider communities. Student engagement cases are provided to illustrate the way in which the librarian utilizes the Framework of Information Literacy for Higher Education by ACRL to work closely with students. These cases also demonstrate how students can contribute to knowledge creation and preservation efforts for a specific cultural heritage topic that is not static, but which keeps receiving new contributions or additions to the depository. Thus, this paper is an answer to the ACRL's call for pilot projects to be assessed and shared with the wider community of academic librarians and support staff. It also builds on emerging roles for academic libraries like engaged learning. Librarians must move beyond simply seeing themselves as partners. Instead, librarians should see themselves as prime facilitators that co-create and co-develop cultural heritage research and historical projects by connecting actors and resources more effectively than any single actor can do alone.     

A pillar of the Youngstown community: The Public Library of Youngstown and Mahoning County engages in the Harwood practice

ABSTRACT

The Harwood Institute arrived in Youngstown, Ohio, in 1999; and today, over 18 years later, its teachings have made a profound effect upon the city. The Youngstown Public Library, through the leadership of Carlton Sears and Heidi Daniel, has wholeheartedly embraced the methods and ideology of the Harwood Institute, helping to reinvigorate and power a city working its way back to prosperity.     

Trends of infodemiology studies: a scoping review

Introduction

The health care industry is rich in data and information. Web technologies, such as search engines and social media, have provided an opportunity for the management of user generated data in real time in the form of infodemiology studies. The aim of this study was to investigate infodemiology studies conducted during 2002–2016, and compare them based on developed, developing and in transition countries.

Methods

This scoping review was conducted in 2017 with the help of the PRISMA guidelines. PubMed, Scopus, Science Direct, Web of Knowledge, Google Scholar, Wiley and Springer databases were searched between the years 2002 and 2016. Finally, 56 articles were included in the review and analysed.

Results

The initial infodemiology studies pertain to the quality assessment of the hospital's websites. Most of the studies were on developed countries, based on flu, and published in the Journal of Medical Internet Research.

Conclusion

The infodemiology approach provides unmatched opportunities for the management of health data and information generated by the users. Using this potential will provide unique opportunities for the health information need assessment in real time by health librarians and thereby provide evidence based health information to the people.

     

An impulse to exploit: the behavioral turn in data-driven marketing

Industry advocates argue that by tailoring services and commercial solicitations to match media users’ personal interests, data-driven marketing benefits both consumers and businesses. This article shows, however, that advertisers and marketers who are taking up ideas and techniques from behavioral economics tell their clients a very different story about the aims and use of digital marketing and consumer surveillance. Listening in on this discourse demonstrates that some digital marketers conceptualize their own practices as forms of social control, appropriating concepts from behavioral economics to identify consumers’ cognitive and affective biases and target their vulnerabilities. Behavioral economics recognizes that economic decisions are not simply dictated by rational self-interest; rather, such choices depend on cognitive heuristics and habits, and can be manipulated through the design of “choice architecture.” This article discusses implications of the behavioral turn in data-driven marketing for critical advertising scholars, public advocates, and regulators.