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探索营销专业课程实践教学新模式
引用本文:李艳敏,王吉方. 探索营销专业课程实践教学新模式[J]. 北京城市学院学报, 2007, 0(1)
作者姓名:李艳敏  王吉方
作者单位:首钢工学院经济管理系,北京,100041;首钢工学院经济管理系,北京,100041
摘    要:高职实习工作已经成为重点教学内容之一,我们为此进行了大量的探索,力争走出一条有我院特色的高职实习教育之路。营销专业在同苏宁的合作中,不仅完成课程实训教学的目的,而且使学生提前接触了社会,锻炼了学生的能力,为学生的就业奠定了基础。

关 键 词:苏宁  高职  教学模式

Exploring the New Model of Practice Teaching in Discipline of Management & Sell
Li Yanmin,Wang Jifang. Exploring the New Model of Practice Teaching in Discipline of Management & Sell[J]. Haidian University Journal, 2007, 0(1)
Authors:Li Yanmin  Wang Jifang
Affiliation:Li Yanmin Wang Jifang
Abstract:The fieldwork in professional universities is the important content in teaching,for which we have tried many explorations to make a education characteristic of our college.The Discipline of Management & Sell in our college make a cooperation with Suning Corporation,not only successfully arriving at the aim of practice teaching,but also making the students in advance come into contact with society,in which the students get the necessary abilities and base to take up occupation and employment in the future.
Keywords:Suning Corporation  Professional University  Model of teaching
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