The Value of the Internet as Entertainment in Five European Countries |
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| Authors: | Smaranda Pantea Bertin Martens |
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| Institution: | 1. European Commission, DG Internal Market, Industry, Entrepreneurship and SMEs, Economic Analysis Unit;2. European Commission, Institute for Prospective Technological Studies |
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| Abstract: | We estimate the value of leisure online by applying Goolsbee and Klenow (2006) method to Nielsen Clickstream dataset, which covers the clickstream of more than 12,000 internet users in France, Germany, Italy, Spain and United Kingdom, in 2011. We find that the equivalent variation of welfare from leisure online for the average internet user was between 524 and 785 euros per year. At country level, it amounted to between 18 and 44 billion euros. |
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