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大学创业教育对学生创业意愿的影响研究
引用本文:郭洪,毛雨,白璇,曾峥. 大学创业教育对学生创业意愿的影响研究[J]. 软科学, 2009, 23(9): 69-74
作者姓名:郭洪  毛雨  白璇  曾峥
作者单位:西南财经大学工商管理学院,成都,610074;西南财经大学工商管理学院,成都,610074;西南财经大学工商管理学院,成都,610074;西南财经大学工商管理学院,成都,610074
基金项目:西南财经大学"211工程"三期建设资助项目 
摘    要:从创业教育内容的视角,基于前人构建的模型,构建新的影响我国大学生创业意愿因素模型。研究发现,学生的个人特质(本研究采用前瞻性人格)对创业态度的影响显著,创业态度对创业意愿的影响也很显著。由此建议创业教育须有针对性地培养大学生创业方面的人格特质;或者甄别出具有前瞻性人格特质的学生进行专门的指导和教育。

关 键 词:创业意愿  创业教育  前瞻性人格

A Study of the Impact of Enterprise Education on Entrepreneurial Intention of College Student
GUO Hong,MAO Yu,BAI Xuan,ZENG Zheng. A Study of the Impact of Enterprise Education on Entrepreneurial Intention of College Student[J]. Soft Science, 2009, 23(9): 69-74
Authors:GUO Hong  MAO Yu  BAI Xuan  ZENG Zheng
Abstract:The module in this paper is mainly based on former studies and tries to add in the three aspects of enterprise education in order to explore what the key factors are that could influence Chinese students starting their business and how they work. It is meaningful to reveal the influencing factors of entrepreneurial intention to students from the perspective of enterprise education. Results show that the influence of proactive personality to entrepreneurial attitude and the influence of entrepreneurial attitude to entrepreneurial intention are both very significant. For it is proposed the enterprise education could emphasize on training proactive personality, or identify the students with proactive personality and educate them constantly enhance their management capacity.
Keywords:entrepreneurial intention   enterprise education   proactive personality
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