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微博对传媒生态的改变
引用本文:李弋. 微博对传媒生态的改变[J]. 广州广播电视大学学报, 2011, 11(2): 91-94,111,112
作者姓名:李弋
作者单位:四川大学文学与新闻学院,四川,成都610064
摘    要:伴随着美国twitter的全球性蔓延和影响,中国先后兴起了一大批微博网站。微博及时、交互的消息传播速度和广度都为传统媒体所不及。它不仅成为媒体重要的新闻线索来源地,而且还引起受众消费习惯的演进,传媒操作模式的转变,新闻价值判断后置,新闻发布渠道的多元化,从而导致人人都有可能成为通讯社记者,引发媒体概念的重塑。

关 键 词:微博  传媒生态  新闻

Impact of Microblog on Media Ecology
LI Yi. Impact of Microblog on Media Ecology[J]. Journal of Guangzhou Radio & TV University, 2011, 11(2): 91-94,111,112
Authors:LI Yi
Affiliation:LI Yi(Department of Chinese Language and Literature, Sichuan University, Chengdu 610064,China)
Abstract:Many microblog websites have been springing up in China as a result of America-original twitter’s global expansion. Characterized by instancy, high speed and depth, Microblogs have matchless advantages over traditional media. Their impacts on the media ecology include: 1)they will become important news sources;2)audiences’ consumption habits will undergo changes;3)value assessment will be postponed; 4) channels for news releases will be diversified;5)everyone will probably be a journalist. In conclusion, concept of media will inevitably be reconstructed because of microblogs.
Keywords:media ecology  microblog  news
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