| 商帮文化与文艺传播的视界融合 |
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| 引用本文： | 丁红. 商帮文化与文艺传播的视界融合[J]. 保定学院学报, 2013, 0(6): 90-95 |
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| 作者姓名： | 丁红 |
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| 作者单位： | 湖南商学院,湖南长沙410205 |
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| 基金项目： | 基金项目：湖南省哲学社会科学基金重点委托项目“长株潭试验区文化产业可持续发展策略研究”（11WTB26） |
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| 摘 要： | 商帮文化在我国有着深厚的根基，它不仅成就了无数的商人，同时也在商人们最辉煌的时候将他们家乡的风俗习惯、人文地理传播到了全国各地。中国’自古就有“无徽不成镇”的说法，徽商作为商帮中璀璨的明珠，在商帮文化的文艺传播过程中占据了重要位置。
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| 关 键 词： | 文艺传播 商帮文化 文化产业 徽商 胡雪岩 |
Integration of Commercial Group Culture and Art Communication |
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| Ding Hong. Integration of Commercial Group Culture and Art Communication[J]. Journal of Baoding UNIVERSITY, 2013, 0(6): 90-95 |
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| Authors: | Ding Hong |
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| Affiliation: | Ding Hong (Hunan University of Commerce, Changsha 410205, China) |
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| Abstract: | Commercial group culture has deep root in China, which not only made many businessman achieve their success, but also spread the customs, human geography of their hometown when they reached the summit of their life. Since ancient times, China had an old saying ＂A place will not be called as a town if there isn＇t person from Hui＂. Businessman of Hnl is regarded as a bright pearl in the business group culture, which plays a significant role in the communication of commercial culture. |
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| Keywords: | art communication commercial group culture cultural indus. merchant culture of Hui Hu Xueyan |
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