森林旅游产品适宜性评价指标体系的研究

森林旅游产品的合理开发是森林旅游业可持续发展的关键，为了更好地指导我国森林旅游产品的开发，需要建立一套较全面科学的、可操作的、适合我国森林旅游业发展实际的评价指标体系。本文采用层次分析法，从产品竞争力、市场需求水平、产品开发效应、产品开发能力及外部关联性等五大方面构建了三个层次25个终极评价因子的评价指标体系．并对各指标及其评分标准作了说明。

Research on the Index System of the Adaptability Evaluation on Forest Tourism Product

Reasonable development on the forest tourism products is the key to the sustainable development of forest tourism. In order to better guide the development of forest tourism products in our country, we need to establish an evaluation index system which is more complete, scientific, workable and apply to the practical situation of the forest tourism in our country. This article establishes the evaluation index system of 25 ultimate evaluation factors from the competitiveness of the products, the market demand, the effect of the development of the products, the ability on the development of the products and its external relations ,adopting the method of hiberarchy analysis, it also gives explanations on each index and its evaluating standard.