| 韩国来华旅游的市场特征及开发方略 |
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| 引用本文： | 冉红,何成瑶. 韩国来华旅游的市场特征及开发方略[J]. 湖北广播电视大学学报, 2007, 27(6): 113-114 |
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| 作者姓名： | 冉红 何成瑶 |
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| 作者单位： | 1. 九江学院,旅游学院
2. 九江学院,生命科学学院,江西,九江,332005 |
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| 摘 要： | 韩国游客是目前我国入境游客市场中的最大群体。本文分析了目前韩国来华游客的主要市场特征,以及吸引韩国游客来华旅游的有利因素,最后提出了开发韩国客源市场的主要策略。
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| 关 键 词： | 韩国 游客 市场特征 策略 |
| 文章编号： | 1008-7427（2007）06-0113-02 |
| 修稿时间： | 2007-03-26 |
The Market Characteristic and Development Strategy of the Tourists Come From Korea |
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| RAN Hong,HE Cheng-yao. The Market Characteristic and Development Strategy of the Tourists Come From Korea[J]. Journal of Hubei Radio& Televisonuniversity, 2007, 27(6): 113-114 |
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| Authors: | RAN Hong HE Cheng-yao |
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| Abstract: | The Korea tourists are the biggest groups of the total tourists overseas in present.This paper analyzed the main market characteristic of Korea tourists,and analyzed the favorable factors that attracted the South tourists,then proposed the main strategy to developed the market of Korea tourists. |
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| Keywords: | Korea tourist market characteristic strategy |
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