基于农户满意度的农地转出绩效影响因素分析——以武汉、鄂州两地典型调查样本为例

本文基于农户满意度的视角,通过构建农户满意度指数模型探讨农地转出绩效的影响因素,并利用武汉、鄂州两市农地流转典型地区的调查数据,运用结构方程模型对两地农地转出绩效的影响因素进行了定量研究。研究发现：农户对农地转出活动的感知质量是影响武汉、鄂州两地农地转出绩效的决定性因素。两地政府相关部门对农地流转活动给予的政府支持行为对农地转出绩效的提高起到了极其重要的促进作用。农地转出活动中的可靠性因素对两地农地转出绩效产生了重要的影响。农地转出活动中的规范性措施与人员互动措施对两地农地转出绩效产生了一定的积极影响。两地农地转出后期的农户不满处理系统缺乏效率,负向影响了农地转出绩效。最后,根据研究结论,从改善农地转出绩效限制因素、提高农地转出绩效的角度提出了相关政策建议。

Analysis on the factors that affect the farmland transfer performance based on farmers′ satisfaction—— a typical survey in Wuhan and Ezhou

Based on the perspective of farmers' satisfaction, this study identified the influencing factors of farmland transfer performance by constructing the farmers' satisfaction index model by using the survey data collected in Wuhan and Ezhou where farmland transfer happens frequently, and conducted a quantitative research on those influencing factors by using structural equation model. It is found that Perceived Quality (PQ) is the decisive factor that influences the performance of farmland transfer in Wuhan and Ezhou. The Government Support (GS) behaviors provided by relevant government departments of the two places on farmland transfer activities have played an extremely important role in promoting the improvement of farmland transfer performance. The Reliability (R) factor did exhibit an important impact on farmland transfer in both areas. While the Normative (N) measures and Personnel Interaction (PI) measures illustrated a certain positive impact. Farmers of the two places were not satisfied with the inefficiency of the treatment system in the late period of transfer activities, which negatively affected the performance of farmland transfer. It is proposed that in order to resolve the limitation factors and improve farmland transfer performance, the relevant government departments of Wuhan and Ezhou should first strengthen the management of transfer price to ensure farmers’ transferring welfare level. In addition, it is necessary to strengthen the supervision management and media service functions of government departments in transfer activities, and standardize their transferring procedures. Then a qualification evaluation mechanism for farmland inflows subjects should be established to ensure that the inflow subjects have the basic ability to perform the contract. Therefore, it is to set up and complete the complaint mechanism to eliminate the late risk of farmland transfer.