Robert F. Kennedys university of Capetown address

Robert F. Kennedy's University of Capetown Address is an example of an epideictic speech in which values are a matter of conflict rather than social consensus. The situation facing Kennedy in Capetown in 1966 posed a difficult rhetorical challenge. It involved a politically explosive climate, an audience with a need for direction and support, and a set of moral imperatives that required skillful treatment. This evaluation focuses on Kennedy's artful management of deliberate ambiguity in achieving his rhetorical success.