Free‐association responses and the investigation of meaning: A technique for instrument development |
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| Authors: | Wallace C Fotheringham Ronald S Gelzer |
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| Institution: | 1. Professor of Speech , The Ohio State University;2. Graduate Assistant at The Ohio State University |
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| Abstract: | What is described in this paper is the development of a technique for the measurement of meaning. This technique avoids some of the undesirable features of traditional measures. It is easy to employ and does not require large samples. It is highly relevant to the concept being measured and appropriate to the population under examination. |
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