| 大学出版社的企业文化建设--以清华大学出版社为个案 |
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| 引用本文： | 李淑红.大学出版社的企业文化建设--以清华大学出版社为个案[J].清华大学教育研究,2002,23(4):102-105. |
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| 作者姓名： | 李淑红 |
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| 作者单位： | 清华大学,出版社,北京,100084 |
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| 摘 要： | 本文首先论述了大学出版社在我国科教兴国中的重要作用；进而提出加强大学出版社的企业文化建设是提高大学出版社面对我国加入WTO后的竞争力的核心要素；最后，以清华大学出版社的企业文化建设为案例说明了大学出版社如何进行企业文化建设。
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| 关 键 词： | 大学出版社 企业文化建设 清华大学出版社 |
| 文章编号： | 1001-4519(2002)04-0102-04 |
Organizational Culture Building of University Publishing House--A Case of Tsinghua Publishing House |
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| LI Shu,hong.Organizational Culture Building of University Publishing House--A Case of Tsinghua Publishing House[J].Research on Education Tsinghua University,2002,23(4):102-105. |
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| Authors: | LI Shu hong |
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| Institution: | LI Shu hong |
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| Abstract: | The paper first discusses the important role of the University Publishing House to Chinese Education and Science. Then, proposes to building organizational culture is the cone to improve the competence of University Publishing House to face the challenge of WTO's entry. Finally, It illustrates how to build the organizational culture through the case of Tsinghua Publishing House. |
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| Keywords: | University Publishing House organizational culture |
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