大连文化旅游发展对策研究

随着旅游业的发展和人们文化需求的日益增强,以鉴赏、体验和感受旅游地的地方文化内涵为主要目的的文化旅游活动正在成为倍受游人青睐的旅游形式。经过多年的发展,大连的文化旅游无论是在形式、类型、内容,还是在规模和影响上都有了长足的进步,并成为未来大连旅游发展的方向和趋势。针对大连文化旅游发展中存在的问题,文章认为,只有采取以资源整合为突破口,提升百年新城的文化气息;以"大海"为基调,突出"浪漫之都"的文化主题;以"北方不夜港工程"为契机,丰富旅游产品的文化内涵;借助"智慧旅游城市"建设机遇,提升文化旅游的信息化水平;重塑"花园城市"形象,美化文化旅游的环境氛围等对策才能实现大连文化旅游的快速和可持续发展。

Countermeasures for Cultural Tourism Development in Dalian

With the development of the tourism industry and growth of people＇s cultural demand, the cultural tourism activities focusing on appreciating, experiencing and feeling cultural connotation of local tourism des- tinations have been widely accepted and favored. With years of development, Dalian has made great progress in cultural tourism not only in forms, types and contents but also in scale and influence that have become the development trend and direction of Dalian＇ s tourism industry. To address the problems in Dalian＇ s cultural tourism development, this paper holds that to achieve the rapid and sustainable development of cultural tourism, Dalian has to develop its cultural atmosphere as a city with a one-hundred history with resource integration as a cut-in point; highlight its cultural theme as a ＂romantic city＂ with the ＂sea＂ as a keynote; enrich the cultural connotation of its tourism products with the ＂Nightless Port in North China＂ program as an opportunity; improve its cultural tourism informatization by virtue of building a ＂smart tourism city＂ ; and improve its environment of cultural tourism by reshaping an image of a ＂garden city＂ .