| 论通用竞争战略与核心能力战略的同一性 |
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| 引用本文： | 朱怀意,陈建新.论通用竞争战略与核心能力战略的同一性[J].软科学,2002,16(2):29-31,35. |
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| 作者姓名： | 朱怀意 陈建新 |
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| 作者单位： | 华南理工大学,广东,广州,510640 |
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| 基金项目： | 国家自然科学基金资助项目(79931000) |
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| 摘 要： | 通用竞争战略的目的在于获取独有和持久的竞争优势。竞争优势得以维持独有和持久性在于其驱动因素的有效作用。这些驱动因素的有机集合体便形成了企业核心能力得以存在的基础。文章指出:企业核心能力是企业获取独有和持久竞争优势的源泉。
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| 关 键 词： | 通用竞争战略 竞争优势 核心能力 同一性 |
| 文章编号： | 1001-8409(2002)02-0029-03 |
On the Identity between the Current Competitive Strategy and the Core Competence Strategy |
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| ZHU Huai-yi,CHEN Jian-xin.On the Identity between the Current Competitive Strategy and the Core Competence Strategy[J].Soft Science,2002,16(2):29-31,35. |
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| Authors: | ZHU Huai-yi CHEN Jian-xin |
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| Abstract: | The current competitive strategy aims to win the particular and persistent competitive advantages,and the unique and persistent competitive advantages always depend on the efficient role of their driving factors.While these organic assembled factors consist of the core competence of enterprises.Therefore,the paper points out that the core competence is the source of the persistent and competitive advantages of enterprises. |
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| Keywords: | current competitive strategy competitive advantages core competence identity |
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