Teaching qualitative research methods using Undercover Boss |
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Authors: | LaKresha Graham Tara J. Schuwerk |
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Affiliation: | 1. Department of Communication and Fine Arts, Rockhurst University, Kansas City, USA;2. Department of Communication and Media Studies, Stetson University, DeLand, USA |
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Abstract: | Course(s): Research Methods, Qualitative Research Methods, Organizational Communication, Business Communication Objectives: After completing this class exercise, students should be able to identify the major components of a qualitative research study, along with the ethical dilemmas that come with doing qualitative research. |
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