| 国有大中型企业改革的出路在于闯市场 |
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| 引用本文： | 胡晶,杨金峰. 国有大中型企业改革的出路在于闯市场[J]. 大连大学学报, 1995, 0(3) |
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| 作者姓名： | 胡晶 杨金峰 |
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| 作者单位： | 大连电视机厂 |
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| 摘 要： | 国有大中型企业改革,是我国经济体制改革中的一个重要课题,也是一个难题。本文以企业闯市场为突破口,论述国有大中型企业改革的关键在于闯市场。市场是带动企业前进的火车头,它决定着企业的生存和发展,企业抓住了市场,就抓住了生存权。同时,本文还比较具体地论述企业闯市场的方法和策略问题。
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| 关 键 词： | 市场 市场经济体制 经营思想 产品结构 名牌战略 |
Breakhag Through Markets Is the Way Out for Reform of State Large-Medium-Size Enterprises |
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| Hu Jing Yang Jin Feng. Breakhag Through Markets Is the Way Out for Reform of State Large-Medium-Size Enterprises[J]. Journal of Dalian University, 1995, 0(3) |
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| Authors: | Hu Jing Yang Jin Feng |
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| Affiliation: | Hu Jing Yang Jin Feng |
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| Abstract: | The reform of state large-medium-size enterprises is a vital subject and also a diffi-cult problem of our economic system reforms. In this article, yt is discussed that the keyto riform of state Iarge-medium-size enterprises consists in breaking through marketswith enterprises breaking through markets as a breadthrough ,Markets are the locomotivesof enterprise pogress and decide the existenece and development of enterprises. If enter-prises seize arkets, they seize the right to existence. Mearwhile ,in this article ,are discussedconcrete methods and tactics of breaking through markets by enterprises. |
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| Keywords: | mardket market economic sysem managing thinking products mix strategy of famous brands |
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