| 我国平面媒体冬奥会新闻报道的可持续发展对策研究 |
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| 引用本文： | 邹英,马薇. 我国平面媒体冬奥会新闻报道的可持续发展对策研究[J]. 沈阳体育学院学报, 2012, 31(2): 20-24 |
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| 作者姓名： | 邹英 马薇 |
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| 作者单位： | 1. 沈阳体育学院体育人文学院,辽宁沈阳,110102
2. 沈阳体育学院武术学院,辽宁沈阳,110102 |
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| 基金项目： | 辽宁省教育科学十一五规划2010年度课题 |
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| 摘 要： | 为增强我国平面媒体对冬奥会的新闻报道力度,拓宽报道领域,提高报道质量,推动冬季项目的高水平发展,运用问卷调查法、专家访谈法、内容分析法,归纳、总结我国平面媒体冬奥会新闻报道现状。在对报道中存在的问题进行深入分析基础上提出可持续发展对策,为我国平面媒体冬奥会新闻报道的发展提供理论依据。
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| 关 键 词： | 平面媒体 冬奥会 新闻报道 可持续发展 |
Sustainable Development Countermeasures of Winter Olympic Games Reports by Print Media in China |
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| ZOU Ying , MA Wei. Sustainable Development Countermeasures of Winter Olympic Games Reports by Print Media in China[J]. Journal of Shenyang Sport University, 2012, 31(2): 20-24 |
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| Authors: | ZOU Ying MA Wei |
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| Affiliation: | 1.School of Sports Humanity Science,Shenyang Sport University,Shenyang 110102,Liaoning,China; 2.School of Wushu,Shenyang Sport University,Shenyang 110102,Liaoning,China) |
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| Abstract: | The purpose of this study is to strengthen the reporting depth,broaden reporting domain and improve reporting quality of Winter Olympic Games reports by print media in our country so as to promote the high-quality development of winter sports.The methods of questionnaire investigation,expert interview,content analysis were adopted.It makes a summary of the current situation of the news reports of Winter Olympic Games by the print media in our country,puts forward measures for sustainable development based on in-depth analysis of the existing problems,and provides theoretical evidence for the development of the Winter Olympic Games reporting by the print media. |
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| Keywords: | print media Winter Olympic Games news reports sustainable development |
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