| 对我国企业高层管理人员应用非经济性激励的思考 |
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| 引用本文： | 诸芳.对我国企业高层管理人员应用非经济性激励的思考[J].云南师范大学学报(哲学社会科学版),2006,38(5):20-24. |
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| 作者姓名： | 诸芳 |
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| 作者单位： | 上海财经大学MBA学院,上海,200083 |
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| 摘 要： | 本文将企业高层管理人员作为单独的研究对象，研究对其实施精神激励的重要性和方法。文章把组织行为学的几种激励理论即马斯洛的“需要层次论”、赫兹伯格的“双因素理论”（激励保健理论）、麦克莱兰德的“三种需要理论”与经济学的声誉机制结合起来加以研究，得到非经济性激励的对策：培育信任、宽容、忠诚的企业文化、晋升激励、与管理层成为战略伙伴、声誉激励等。
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| 关 键 词： | 我国 企业 管理 管理层 非经济性激励 声誉 企业文化 |
| 文章编号： | 1000-5110（2006）05-0020-05 |
| 收稿时间： | 2005-10-18 |
| 修稿时间： | 2005年10月18 |
Reflections on the Application of Spiritual Stimulation to China's Top Business Managers |
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| ZHU Fang.Reflections on the Application of Spiritual Stimulation to China''''s Top Business Managers[J].Journal of Yunnan Normal University(Philosophy and Social Sciences Edition),2006,38(5):20-24. |
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| Authors: | ZHU Fang |
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| Institution: | School of MBA , Shanghai University of Finance and Economics, Shanghai 200083, China |
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| Abstract: | Taking the top business managers of China as the sole object of study,this paper discusses the importance and ways of applying spiritual stimulation to them.Through a combination of Maslow's hierarchy of needs,Herzberg's motivation-hygiene theory and McClelland's theory of needs with the reputation mechanism of economics,this paper proposes the policies of spiritual stimulation: the development of an enterprise culture with the traits of trust,tolerance and loyalty,promotion stimulation,reputation stimulation and the forming of the strategic partnership with the administrators. |
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| Keywords: | China's enterprise management managerial level spiritual stimulation reputation enterprise culture |
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