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The Sale and Purchase of Translation Rights in the Italian Market
Authors:Giovanni Peresson  Cristina Mussinelli
Affiliation:(1) Associazione Italiana Editori, Corso di Porta Romana 108, 20122 Milan, Italy;(2) 360 Publishing Consulting, Piazza Pietro Gobetti 10, 20131 Milan, Italy
Abstract:What are the conditions of the sales and purchases of translation rights in the Italian Market? The article summarizes and compares the results of two research studies conducted, respectively in 2003 and 2008 by the Italian Trade Commission as part of the initiatives planned in the Sector agreement stipulated among the Italian Ministry for Productive Activity, the Italian Publishing Association and the Italian Trade Commission. The objective is to optimize synergies between public and private activities in Italy in order to increase the export activity of the publishing industry sector. Both years the survey has been conducted by DOXA, a major Italian statistic research company. The researches focused on three fundamental variables: the geographical area in which a sales-purchases relationship is established, the genre of the books and the size of the companies involved by the phenomenon.
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