Practical Production Work Within an Integrated English and Media Curriculum: Acquisition of Theory or Creative Exploration?

This is an account of an action research project carried out, in the summer of 1999, in a secondary school in Devon. My aim was to investigate ways of introducing media theory into the GCSE practical production module in Media Studies. I did this specifically with notions of audience in mind ‐an area, which I was aware, had been problematic in my teaching before then.