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我国高校体育产业化初探
引用本文:苏坚贞,毛坚刚.我国高校体育产业化初探[J].山东体育科技,2001,23(1):65-67.
作者姓名:苏坚贞  毛坚刚
作者单位:1. 上海华东师范大学,
2. 上海体育学院管理系
摘    要:高校体育产业化是社会主义市场经济的必然产物,也是自身发展的必然要求。高校发展体育产业具有得天独厚的优势。在高校体育产业发展的起步阶段,充分发挥其潜在的优势,为加快发展高校体育发展产业提出相应的对策与建议有着极其重要的意义。

关 键 词:高校体育  市场经济  体育产业  优惠政策
文章编号:1009-9840(2001)01-0065-03
修稿时间:2000年7月18日

Preliminary Exploration on Sports Industry in Colleges and Universities of our Country
SU Jian,zhen.Preliminary Exploration on Sports Industry in Colleges and Universities of our Country[J].Shandong Sports Science & Technology,2001,23(1):65-67.
Authors:SU Jian  zhen
Abstract:Sports industry in colleges and universities of our country is the inevitable outcome of socialist econmy market system and is the inevitable requisition of the development of itself.The colleges and universities of our country have the unique superiority to develop Sports Industry.In the initial stage of development of Sports Industry in colleges and universities of our country,It is important to fully develop its potential superiority,and put forward some efficaciours and specific measures and proposal to accelerate the progress of sports industry in colleges and universities of our country.
Keywords:P  E  of colleges and universities  market economy  sports industry  preferential policy  
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